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Google Unveils Three New Holiday Shopping Features for 2024

Google Unveils Three New Holiday Shopping Features for 2024

27 days ago

Google Ads SEO +1 more

Cyber Five weekend is approaching, and Google Shopping offers tips to help you save money and reduce stress while shopping. Use the Google Shopping Deals page to find the lowest prices by searching “shop deals” or clicking the "Deals" button. Utilize the “near me” filter to support local businesses and the Google Lens update for in-store product research. Explore the Holiday 100 to discover the year's hottest gifts and trends.

Google
Google

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Perplexity introduces new AI-powered shopping assistant for Pro users in the U.S. Trending ️‍🔥

Perplexity introduces new AI-powered shopping assistant for Pro users in the U.S.

1 months ago

Ecommerce Perplexity

Perplexity launches an AI-powered shopping assistant for Pro users in the U.S., featuring one-click checkout and free shipping for select products. The Snap to Shop tool helps users find products by taking photos, and unbiased product recommendations are provided through Shopify integrations. The Perplexity Merchant Program allows retailers to share product specs, join the Buy with Pro checkout, and access free API and custom dashboards.

Perplexity
Perplexity

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Amazon launches Amazon Haul store to compete with Temu and Shein, offering low-cost items Trending ️‍🔥

Amazon launches Amazon Haul store to compete with Temu and Shein, offering low-cost items

1 months ago

Amazon Ads Amazon Sellers +1 more

Amazon has launched Amazon Haul, a discount store on its mobile app and web browser, to compete with Temu and Shein. The store offers products priced at $20 or less, with most items under $10, and delivery times of one to two weeks. It features fashion, home, lifestyle, and electronics products, all backed by Amazon’s A-to-z Guarantee. Customers can enjoy additional savings on larger orders, and free returns are available for purchases over $3.

About Amazon
About Amazon

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Google Empowers Retailers with Real-Time Shopping Trends in Merchant Center

Google Empowers Retailers with Real-Time Shopping Trends in Merchant Center

3 months ago

Google Ads Google Merchant Center +2 more

Google has introduced new features to help retailers during the holiday shopping season. Merchant Center will show global shopping trends to aid inventory decisions. Merchant Center Next adds AI insights for performance summaries and custom reports. Local inventory ads will sync automatically from websites. Google Ads offers tools for new customer acquisition, profit optimization, and brand exclusions. These updates help retailers stay agile and data-driven.

Google
Google

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Top-Notch Google Ads Audit Tool

Top-Notch Google Ads Audit Tool

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Effortlessly audit your Google Ads account with Marketing Auditor. Perform 200+ automated checks to uncover optimization opportunities and save over 10 hours per audit. Generate white-label reports in minutes with 50+ pages of actionable insights. Customize your reports with professional themes or your own branding, and export them in editable formats like PowerPoint or Google Slides. This tool is the ultimate solution for efficient and impactful Google Ads audits.

TikTok Partners with Amazon for In-App Purchases Trending ️‍🔥

TikTok Partners with Amazon for In-App Purchases

4 months ago

TikTok Amazon Sellers +1 more

TikTok has partnered with Amazon to enable in-app purchases directly within the TikTok app, allowing users to buy Amazon products without leaving the platform. This integration aims to streamline the shopping experience by linking TikTok profiles to Amazon accounts for secure, quick transactions. TikTok hopes this will boost in-app shopping adoption, as social commerce in Western markets lags behind China.

TikTok For Business
TikTok For Business

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Snapchat Emerges as Leading Social Shopping Platform in New Research Study

Snapchat Emerges as Leading Social Shopping Platform in New Research Study

4 months ago

Snapchat Ecommerce

A new study by the National Research Group reveals Snapchat as a leading social shopping platform in the U.S. 88% of users love to shop, and 82% consider it a primary hobby. Snapchatters are more likely to discover new products through social ads and influence their networks. They spend more than users on other platforms and trust recommendations from friends and family. This makes Snapchat ideal for brands to boost sales.

Snapchat
Snapchat

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Google Ads AI image editor Now Pulls Images Directly from Merchant Center Trending ️‍🔥

Google Ads AI image editor Now Pulls Images Directly from Merchant Center

4 months ago

Google Ads Ecommerce

Google is integrating image assets from Google Merchant Center into Google Ads. Advertisers can enhance product images from the Merchant Center in their campaigns. The integration allows importing images into the Google Ads Asset Library, where AI-powered editing can create new campaign images. Benefits include linking Merchant Center feeds with Performance Max campaigns and efficiently creating high-quality assets. Ensure your Google Ads account is linked to a Merchant Center account.

TikTok Shop launches "£1 Million Club" to Support UK merchants

TikTok Shop launches "£1 Million Club" to Support UK merchants

5 months ago

TikTok Ecommerce

TikTok Shop has launched the '£1Million Club' to help new UK merchants achieve £1M in revenue through incentives like 90 days of 0% commission sales, free storage and fulfillment, and priority seller support. The initiative also offers promotion support, seller training, and marketing activities. This follows the success of brands like Made By Mitchell and Puma on the platform. Businesses can register to join and benefit from these resources.

TikTok
TikTok

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TikTok Shop Launches 'Deals For You Days' Sales Event in US Starting July 9

TikTok Shop Launches 'Deals For You Days' Sales Event in US Starting July 9

5 months ago

TikTok Ecommerce

TikTok announced that TikTok Shop will hold a “Deals For You Days” sales event in the U.S. starting July 9, shortly after Amazon's Prime Day on July 16-17. The event will feature exclusive deals on fashion, beauty, decor, and more, with brands like L’Oréal Paris and Maybelline participating. TikTok aims to grow its U.S. e-commerce to $17.5 billion this year, competing with Amazon, Temu, and Shein.

TikTok
TikTok

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