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4 days ago
Google Ads AI Max for Search campaigns is now globally available in beta across Google Ads platforms, offering a one-click solution for smarter optimization. New one-click experiments allow easier testing of AI Max, and upcoming text guidelines will help create brand-safe, high-performing text assets. These features aim to give advertisers more control and improve campaign performance.
Markifact automates the creation and uploading of Meta ads using AI. Users generate custom visuals and matching ad copy by writing detailed prompts and uploading reference images. Ads are uploaded in a paused status for review before going live. This tool allows for quick creation of multiple ad variations, adaptation to market trends, and scaling of campaigns without needing extensive design or copywriting resources.
Trending ️🔥5 days ago
Google Ads' Asset Studio simplifies creating creative assets with AI tools that support the entire workflow. Users can generate on-brand visuals, transform product images into lifestyle shots, and refresh multiple photos at once. The platform maintains brand consistency and allows video creation from text and images. Collaboration is improved with shareable links for asset reviews and diverse ad previews, making ad visualization easier before publishing.
5 days ago
Shoppers are more deliberate, with U.S. impulse buys dropping from 30% to 26%. Retailers can connect with consumers by using Google’s AI tools for discovery and advertising. AI in Search helps answer complex queries, while omnichannel offerings optimize sales. New insights in Google Merchant Center and expanded creative features enhance performance. Personalized loyalty programs are essential for retention, helping retailers succeed this holiday season.
5 days ago
Agent stopped due to max iterations.
AI Mode is now available in Hindi, Indonesian, Japanese, Korean, and Brazilian Portuguese. This expansion uses advanced Gemini 2.5 technology to provide nuanced, locally relevant AI search experiences beyond simple translation. It allows users worldwide to ask complex questions and explore the web deeply in their preferred language. AI Mode can be tried at google.com/ai.
15 days ago
Google updated its guidance on JavaScript-based paywalls to address challenges in identifying paywalled content. Some paywalls deliver full content in the server response but hide it with JavaScript until subscription is confirmed, which is unreliable. Sites should ensure full content is only provided after confirming subscription status to improve clarity for Google and access control.
19 days ago
Google Vids is adding new generative AI features, including turning images into short videos using Veo 3. These features will be available to paid Google Workspace customers and Google AI Pro and Ultra subscribers, along with AI avatars and automatic transcript trimming. The basic Vids editor, without AI, will now be free for consumers. A new instructional series called "Vids on Vids" is also available to help users learn the tool.
19 days ago
Google introduces new loyalty features in Ads and Merchant Center to help retailers retain customers and showcase loyalty programs. Retailers can personalize member-only pricing and shipping benefits in listings, boosting engagement. Sephora US saw a 20% increase in click-through rates using personalized loyalty ads. A new loyalty goal in Google Ads helps optimize budgets for high-value shoppers and improve lifetime value.
Trending ️🔥20 days ago
Google's August 2025 spam update began at 9:00 AM Pacific Time and will roll out globally over several weeks, affecting all languages. It aims to improve search quality without specifying targeted tactics. Google recommends following quality and spam policies, expecting ranking and traffic fluctuations, and advises monitoring Search Console trends, query patterns, and competitor movements. Spam updates occur multiple times yearly alongside core updates.
