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OpenAI launches Codex AI agent for parallel software engineering tasks in ChatGPT

OpenAI launches Codex AI agent for parallel software engineering tasks in ChatGPT

1 days ago

OpenAI launched Codex, a cloud-based coding agent powered by codex-1, for ChatGPT Pro, Team, and Enterprise users. It handles tasks like writing code and fixing bugs in isolated environments with verifiable outputs. Codex runs securely offline, refuses malicious requests, and supports AGENTS.md files. Early users include OpenAI teams and partners. Codex CLI offers a local tool with a smaller model. It’s rolling out globally with free access initially, then pricing.

OpenAI
OpenAI

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Official Source

OpenAI is a Official Source. The source has been verified by Swipe Insight team.

Official Source
Perplexity partners with PayPal to launch AI-powered in-chat shopping for US users

Perplexity partners with PayPal to launch AI-powered in-chat shopping for US users

3 days ago

Perplexity partners with PayPal to enable agentic commerce on its Pro platform, allowing U.S. users to shop instantly via chat using PayPal or Venmo. This integration supports secure, seamless transactions with features like tokenized wallets and passkey checkouts. The collaboration aims to enhance conversational commerce, leveraging PayPal's global reach and security, challenging traditional shopping tools like Google Shopping.

PayPal Newsroom
PayPal Newsroom

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Official Source

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Official Source
Microsoft Clarity Launches Bot Traffic Feature to Reveal Real User Behavior

Microsoft Clarity Launches Bot Traffic Feature to Reveal Real User Behavior

3 days ago

Microsoft Clarity introduces a Bot Traffic feature to help users identify and quantify non-human traffic skewing website analytics. Bots can inflate sessions, distort user journeys, and cause misleading data, impacting decisions on product and marketing. The new dashboard card shows bot activity percentages and anomalies, enabling marketers, product teams, and developers to get cleaner data and better insights. Available now with no extra setup.

Microsoft Clarity
Microsoft Clarity

Official Source

Official Source

Microsoft Clarity is a Official Source. The source has been verified by Swipe Insight team.

Official Source
Top-Notch Google Ads Audit Tool

Top-Notch Google Ads Audit Tool

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Effortlessly audit your Google Ads account with Marketing Auditor. Perform 200+ automated checks to uncover optimization opportunities and save over 10 hours per audit. Generate white-label reports in minutes with 50+ pages of actionable insights. Customize your reports with professional themes or your own branding, and export them in editable formats like PowerPoint or Google Slides. This tool is the ultimate solution for efficient and impactful Google Ads audits.

BigQuery launches Snowflake transfer scheduling preview and cross-region data transfer GA

BigQuery launches Snowflake transfer scheduling preview and cross-region data transfer GA

3 days ago

BigQuery now allows scheduling automated data transfers from Snowflake using the Data Transfer Service, currently in preview, staging data in the same cloud or Amazon S3 for AWS accounts. It supports cross-region batch loading and exporting data across any regions with simple commands, now generally available. Vector indexes support the TreeAH type with Google's ScaNN algorithm for efficient batch processing of many embeddings, also generally available.

Google Cloud
Google Cloud

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Official Source

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Official Source
GA4 Measurement Protocol adds geolocation override with user_location and ip_override

GA4 Measurement Protocol adds geolocation override with user_location and ip_override

3 days ago

GA4 Measurement Protocol now allows overriding user geographic location using ip_override or user_location attributes. user_location takes precedence and should include details like country_id and region_id at minimum. The user_location object can specify city, region_id, country_id, subcontinent_id, and continent_id with respective codes. This helps provide accurate geographic info for events.

Simo Ahava
Simo Ahava

Top Creator

Top Analytics Creator

Simo Ahava is a Top Analytics Creator. Part of Swipe Insight Select, a curated list of top creators.

Top Analytics Creator
YouTube unveils new ad options and features at 2025 BrandCast event

YouTube unveils new ad options and features at 2025 BrandCast event

3 days ago

YouTube introduced new ad options at its 2025 BrandCast event for its 20th birthday. Innovations include Cultural Moments Sponsorships for brand integration during key events and a live NFL game experience in Brazil on YouTube without extra fees. The Peak Points product highlights engaging moments in content for brand placement. Additionally, immersive Masthead ads and Shoppable CTV features allow viewers to engage with products directly on their screens.

YouTube
YouTube

Official Source

Official Source

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Google Performance Max Now Offers Device Control at Campaign Level

Google Performance Max Now Offers Device Control at Campaign Level

4 days ago

BIG PMax News! Device Control is now available at the campaign level, adding a long-requested feature: Device targeting in PMax. Users can select Devices in campaign settings, including Computers, Mobile phones, Tablets, and TV screens (for Display and Video campaigns). This enhancement provides more visibility and control. It may be beneficial to exclude TV screens for B2B campaigns or focus on mobile traffic to improve landing page user experience.

Thomas Eccel
Thomas Eccel

Top Creator

Top Google Ads Creator

Thomas Eccel is a Top Google Ads Creator. Part of Swipe Insight Select, a curated list of top creators.

Top Google Ads Creator
Meta Introduces New Creative Insights for Ad Accounts to Optimize Campaigns

Meta Introduces New Creative Insights for Ad Accounts to Optimize Campaigns

4 days ago

Meta introduced new creative insights for ad accounts, allowing users to view 'Top Creative Themes' in the 'Ads Reporting' > 'Account insights' section. This feature displays themes identified from ads, including the number of active ads and spending for each theme. It helps assess if ad themes align with brand values and allows comparison with industry themes for better optimization. Clicking a theme provides guidance on ad adjustments and relevant examples.

Bram Van der Hallen
Bram Van der Hallen

Top Creator

Top Meta Ads Creator

Bram Van der Hallen is a Top Meta Ads Creator. Part of Swipe Insight Select, a curated list of top creators.

Top Meta Ads Creator
Meta tests Automatic Voiceover Translation for video ads in Spanish

Meta tests Automatic Voiceover Translation for video ads in Spanish

4 days ago

Meta is testing a feature for video ads that uses AI to automatically translate English voiceovers into Spanish. This experimental feature will start on May 20, 2025, but is currently limited to English voiceovers and Spanish as the only target language. Meta has been slow to expand its AI translations beyond a few languages, so the immediate global impact may be minimal. However, this initiative marks a significant step in ad personalization through AI.

Dario Zannoni
Dario Zannoni

Top Creator

Top Paid Media Creator

Dario Zannoni is a Top Paid Media Creator. Part of Swipe Insight Select, a curated list of top creators.

Top Paid Media Creator