Dear Algo on Threads lets users customize their feed by requesting more or less content on topics. Typing "Dear Algo" with preferences in a public post adjusts the feed for three days to show relevant content. Users can also repost others' requests. This AI feature personalizes Threads and is available in the US, New Zealand, Australia, and the UK, with plans to expand.
Google envisions 2026 commercial experiences as fluid, assistive, and personal, removing the trade-off between speed and certainty in shopping. YouTube creators will connect brands and consumers using AI. Search ads will evolve with AI Mode, offering new formats and Direct Offers. Agentic commerce will grow with protocols like AP2 and UCP for seamless, secure transactions. Gemini 3 will enhance ad creativity and performance, with trust and privacy central.
Meta Ads update reduces control over detailed targeting, making it mostly suggestions for many goals. URL parameters are now managed in one place. Breakdown by Attribution is inconsistently available. Combined Awareness and Sales campaign type is introduced but unclear. Meta AI Business Assistant chatbot launches in beta. US bill may require advertiser verification. Custom event attribution may have delays. Preview to Publish shows ad summary.
Bing Webmaster Tools launched AI Performance reporting to show how often and where publisher content is cited in AI-generated answers on Bing and partners. The dashboard tracks citations, cited pages, queries, and trends, helping publishers optimize content clarity, structure, and freshness. IndexNow supports timely updates. Local businesses can improve AI visibility via Bing Places. This tool promotes transparency and collaboration as AI search evolves.
Run an automated Google Ads audit directly from Google Sheets with 40+ built-in checks. Review campaigns, ad groups, keywords, ads, and account settings to catch missed best practices and optimization gaps. Ideal for agencies and in-house teams to standardize audits, save hours of manual work, and turn findings into clear, actionable recommendations.
Meta AI introduces new Facebook features to animate profile pictures with preset animations like confetti and hearts, enhancing self-expression. Users can restyle Stories and Memories using AI-driven styles, moods, and backdrops. Text posts can now have animated backgrounds for more engaging sharing. These updates aim to make Facebook interactions more fun and visually dynamic throughout the year.
OpenAI is testing ads in ChatGPT for logged-in adult users on Free and Go tiers in the U.S., excluding Pro and other paid tiers. Ads do not affect ChatGPT's answers and user conversations stay private. Ads help fund free access and infrastructure. Users can control ad settings or upgrade to avoid ads. Ads match chat topics but exclude minors and sensitive subjects. Feedback will guide ad improvements while keeping privacy and answer independence.
Google Tag Manager now automatically sends more Google Ads website events, reducing manual setup and improving data consistency. This allows advertisers to measure and gain insights more effectively with less effort. As more events are collected and sent, advertisers might see increased network requests to Google domains in the background.
Interest in Google Ads API access has increased, causing delays in developer token reviews. Additional reviewers are addressing the backlog. Use Explorer Access if it meets your needs; upgrade to Basic Access if you exceed quotas or need more features. To support your application, list managed accounts under your Manager account, complete advertiser verification, update OAuth App verification, and provide clear use case details.
Version 13.0.0 of the Google Mobile Ads SDK for iOS is now available, requiring a minimum iOS 13 deployment target. It introduces the Large Adaptive Anchor API for better banner ad sizes, replacing older adaptive banner APIs. The update enhances Swift 6 concurrency support and enforces stricter type safety for neighboringContentURLStrings. Versions 11.x.x are deprecated, and 10.x.x will sunset by June 2026. Developers are encouraged to upgrade promptly.