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OpenAI is testing an Ads Manager for ChatGPT advertisers, allowing marketers to run, monitor, and optimize campaigns in real time. A small group of partners is providing feedback, and testers receive weekly CSV reports with performance data like clicks and impressions. Early advertisers must commit at least $200,000, so OpenAI needs to demonstrate that its ads deliver results.
15 hours ago
Google Ads Editor 2.12 improves campaign management and creative testing. It raises Performance Max video limits to 15 and supports 9:16 portrait images. Non-skippable ads use a responsive format. Demand Gen campaigns add new customer goals, brand controls, hotel feed integration, a $5 minimum budget, and easier setup. Total Budgets enable fixed spend for promotions. Video bid guidance, text brand rules, account-level tracking, campaign filters, and bulk URL updates enhance efficiency.
Upload all Meta ad types in bulk directly from Google Sheets, single image, video, carousel, and flexible ads. Control placements, multiple headlines, primary texts, descriptions, and creatives from one spreadsheet. Built for agencies and teams managing dozens of ads across multiple accounts, helping you launch faster, stay consistent, and avoid costly manual errors.
4 days ago
GA4's Cross-Channel Conversion Performance report unifies paid, organic, and campaign data for marketers, showing detailed metrics like ROAS and CPA. It streamlines decision-making by combining Google Analytics and Ads data. The report includes conversion and key event sections, attribution model comparisons, and conversion management tools, helping marketers track channel impact and user journeys across platforms efficiently.
Google Maps launches Ask Maps, a conversational tool using Gemini models to answer detailed local queries and personalize suggestions from community reviews. It simplifies trip planning and bookings. The update also features Immersive Navigation with 3D visuals, natural voice guidance, route options, and parking info, improving driving ease and safety. Available now in the U.S. and India on mobile, with desktop and wider device support coming soon.
5 days ago
Meta is changing how ad formats are selected, moving away from traditional formats like Flexible, Single image, Carousel, and Collection. Instead, ads will use a new system allowing multiple formats and creatives within a single ad, using Uploaded Media and Format display options. This shift enables ads to adapt dynamically across platforms, driven by AI, aiming to maximize advertiser results and Meta's revenue.
5 days ago
The branded queries filter in Search Console is now available to all eligible sites, helping analyze traffic by distinguishing branded from non-branded queries. Available since Feb 21, it works well compared to custom regex filters. Testing on large sites showed mixed accuracy, with AI sometimes excelling and other times missing. Google plans to improve accuracy, making it a useful SEO tool already.
5 days ago
Starting March 2026, Merchant Center for Agencies is available in the U.S. and Canada, offering a centralized platform to manage client portfolios. It streamlines operations with a single interface, enhances oversight with a central dashboard, enables early issue detection to prevent suspensions, and helps improve client performance by identifying optimization and growth opportunities.
6 days ago
Meta acquired Moltbook, a Reddit-like social network where AI agents communicate using OpenClaw. Moltbook joins Meta Superintelligence Labs, with creators Matt Schlicht and Ben Parr joining the team. OpenClaw allows natural language chats with AI agents via popular apps. Moltbook went viral due to fake posts and security flaws, allowing humans to impersonate AI agents. Meta's future plans for Moltbook remain unclear.
7 days ago
Google will add AI voice-over to Performance Max video ads by generating voice from headlines/descriptions and layering it onto videos without existing voice. This new feature creates a new video asset and is opt-out, not opt-in. Advertisers must disable it by March 20, 2026, under video enhancement controls if they don't want it. After that, voice-enhanced versions may be served automatically.
