Google For Developers | Swipe Insight

Google releases Android Google Mobile Ads SDK version 24.0.0 with key updates

22 days ago

Google has released version 24.0.0 of the Android Google Mobile Ads SDK, urging users to upgrade for new features. The SDK now requires a minimum Android API level of 23. The `OPTIMIZE_INITIALIZATION` and `OPTIMIZE_AD_LOADING` flags are enabled by default to reduce ANRs. The `android.adservices.AD_SERVICES_CONFIG` property has been removed for flexibility. Older SDK versions are deprecated, with sunset dates for June 2026.

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Google Ads API updates CustomerService.CreateCustomerClient method with new error codes

25 days ago

Google Ads

Google is changing the CustomerService.CreateCustomerClient method in the Google Ads API, effective March 17, 2025, to align with the Google Ads UI for new account creation, focusing on policy enforcement and quota limits. Two new error codes will be introduced: one for manager accounts below spending thresholds and another for policy violations, both affecting account creation. Quota limits will also be enforced, requiring developers to update their code to manage these changes.

Google Ads API v19 Released with New Features and Client Library Upgrade Required

26 days ago

Google Ads

The v19 release of the Google Ads API requires users to upgrade their client libraries and code. Key updates include support for enhanced video assets in Performance Max campaigns, removal of feed-related entities, support for 9:16 portrait images in Demand Gen ads, and updates to brand guidelines for Performance Max campaigns. Additional methods for DataLinkService have also been added. Resources for more information are available.

New Google Ad Manager API v202502 Released with Enhanced Error Types

26 days ago

Google Ad Manager

v202502 of the Google Ad Manager API is now available as a maintenance release that introduces new error types for entity limits. Users can refer to the release notes for a complete list of changes and can reach out on the Ad Manager API forum for any API-related questions.

Google Introduces Consent Unbundling for OAuth in Ads APIs Starting May 2025

1 months ago

Google Ads Google Cloud

Starting May 1, 2025, Google Cloud will implement consent unbundling for OAuth user authentication in projects created before 2019. Applications using Ads-related APIs must update to handle this change. Users will choose specific OAuth scopes instead of granting all permissions. Existing refresh tokens and single scope applications are unaffected. Developers should ensure their applications can handle partial consent and test the feature.

DV360 Announces Major API and Data Structure Updates for Spring 2025

1 months ago

Display & Video 360

The Display & Video 360 API and Structured Data Files will undergo changes to improve functionality. Frequency caps over 30 days will be deprecated on February 28, 2025. On March 6, 2025, optimized targeting for fixed bidding line items will be removed. From April 1, 2025, line items must assign floodlight activities for custom bidding algorithms. Bid multipliers will be deprecated on May 1, 2025. Review these changes to understand their impact.

Display & Video 360 API v4 Now in Public Beta with New Features Released

1 months ago

Display & Video 360

Display & Video 360 API v4 is now in public beta, with updates to v3. New features in v4 include the ability to delete LocationList resources, a required optimizationObjective field in InsertionOrder resources, and the renaming of FirstAndThirdPartyAudience to FirstPartyAndPartnerAudience. Updates for both v3 and v4 include support for asset-based creatives, Integral Ad Science quality sync segments, and new GeoRegionType values. Migration from v3 to v4 is advised.

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Google Ads updates Customer Match lists with new 540-day membership limit

1 months ago

Google Ads

Beginning April 7, 2025, Google Ads will implement a maximum membership duration of 540 days for Customer Match lists. Existing lists without expiration or longer durations will be updated to this limit. Users need to regularly refresh their lists to prevent size reduction and campaign pauses. Google Ads API users should set the membership_life_span field to 540 or less. Automatic migrations will occur for lists that exceed this limit.

Google Mobile Ads SDK Version 12.0.0 Now Available for Upgrade

1 months ago

Google AdMob

Version 12.0.0 of the Google Mobile Ads SDK is now available, and upgrading is recommended for new features and performance improvements. The update includes changes to Swift APIs, removing the GAD prefix and renaming GAM to AdManager and GADM to Mediation. Swift 6 concurrency support is being introduced, and the minimum Xcode version is now 16.0. Version 10.x.x is deprecated and will sunset in Q2 2026, while versions 9.x.x will sunset on June 30, 2025.