Google Ads API v19 will sunset on February 11, 2026, causing all v19 API requests to fail. Users must migrate to a newer version before this date to maintain access. Resources for migration include upgrading to the latest version and checking release notes. Recent method calls can be viewed in the Google Cloud Console under APIs & Services. For help, users can contact googleadsapi-support@google.com.
Run an automated Google Ads audit directly from Google Sheets with 40+ built-in checks. Review campaigns, ad groups, keywords, ads, and account settings to catch missed best practices and optimization gaps. Ideal for agencies and in-house teams to standardize audits, save hours of manual work, and turn findings into clear, actionable recommendations.
The Google Ads API Developer Assistant is a new extension for Gemini CLI that simplifies workflows by allowing users to interact using natural language. It includes features like natural language Q&A, GAQL and Python code generation, direct API execution, and CSV export. Users should be familiar with Google Ads API concepts and have a developer token. The assistant is available on GitHub, and feedback can be provided through surveys or Discord.
The Data Manager API provides a centralized, secure way for advertisers and agencies to manage first-party data across Google Ads, Analytics, and Display & Video 360. It simplifies data ingestion, improves measurement, and bidding by enabling audience uploads and offline conversion events. It includes privacy features like confidential matching and will expand to more Google platforms soon, supported by partnerships with various companies.
Google will sunset developer support forums for Google Ads API, Google Ads Scripts, and Campaign Manager 360 API on January 28, 2026. After this date, support agents will not respond to new posts, and replies to existing threads will initiate new email threads. Existing content will remain accessible as a read-only archive. Users should use updated support channels for assistance, providing relevant details to expedite issue resolution.
Structured Data Files v9.2 is now generally available for all users, allowing downloads and uploads in the Display & Video 360 UI and API. The update includes new audience targeting columns and product filtering options for YouTube and Demand Gen Line Items, related videos for YouTube Line Items, and support for Video Sequence Line Items for select clients. Users on deprecated versions should refer to the migration guide to upgrade to v9 before moving to v9.2.
Today, we’re announcing the October 2025 update to the Display & Video 360 API. This update includes the ability to create and retrieve assets for YouTube and Demand Gen ads, support for retrieving Demand Gen AdGroupAd resources, and a new adPolicy field in AdGroupAd resources for policy reviews and appeals. It also supports Structured Data Files versions v9.1 and v9.2. Update your client library to access these features and contact support for assistance.
Google Ads API v22 has been released, requiring client library upgrades. Key features include Smart Bidding Exploration for Target ROAS, new asset generation for DemandGen campaigns, a beta AssetGenerationService using generative AI, and enhancements for Performance Max campaigns. New bidding goals for App campaigns for installs are also introduced. More resources are available in release notes and guides. A walkthrough event is set for October 16th.
Google Ads is discontinuing the call-only ad format, requiring API users to switch to Responsive Search Ads (RSAs) with call assets. This change aims to enhance campaign performance using machine learning. Starting January 2026, new call-only ads cannot be created through the API, while existing ones will remain until February 2027. Users should update their API integrations and migrate to RSAs to benefit from improved performance and ensure a smooth transition.
The Google Ads API Model Context Protocol (MCP) Server is now open source, improving access to Google Ads data for AI tools and developers. The MCP standard enables Large Language Models to connect with external data sources. This initial release is read-only for reporting and diagnostics. Users can report technical issues via the GitHub repo or contact Google Ads API support for assistance. For discussions, join the Google Advertising and Measurement Community Discord.