Browse OpenAI updates sorted by latest
OpenAI launched GPT-5.4 mini and nano, faster, smaller models for coding, reasoning, and multimodal tasks. GPT-5.4 mini outperforms GPT-5 mini and nears GPT-5.4's performance, while nano is cheaper for simpler tasks. Designed for low-latency uses like coding assistants and subagents, they balance speed, cost, and capability. GPT-5.4 mini supports text, images, tools, and is in API, Codex, ChatGPT; nano is API-only and cheaper.
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OpenAI is testing an Ads Manager for ChatGPT advertisers, allowing marketers to run, monitor, and optimize campaigns in real time. A small group of partners is providing feedback, and testers receive weekly CSV reports with performance data like clicks and impressions. Early advertisers must commit at least $200,000, so OpenAI needs to demonstrate that its ads deliver results.
Trending ️🔥OpenAI released GPT-5.4, their most capable model for professional work, improving reasoning, coding, and tool use. It handles spreadsheets, presentations, and documents better, supports up to 1M tokens, reduces errors, and speeds workflows. GPT-5.4 features tool search for efficiency and improved safety. Available in ChatGPT, API, and Codex, with GPT-5.4 Pro for complex tasks.
OpenAI released GPT-5.3 Instant, enhancing conversation flow with more accurate answers, fewer refusals, and better web info integration. It improves writing, reduces hallucinations, and offers clearer, more relevant responses on topics like archery, sports, and dating in San Francisco. GPT-5.3 features a natural tone and is available now, with GPT-5.2 retiring in June 2026.
Criteo joins OpenAI's ChatGPT ad pilot as the first adtech partner, enabling brands to run performance-driven ads within ChatGPT using commerce data and retailer relationships. This allows actionable, measurable ads during high-intent moments, leveraging retail data for targeted AI placements and closed-loop measurement. Retail media may extend beyond platforms into AI-driven conversational commerce, increasing the value of first-party data.
Trending ️🔥OpenAI is testing ads in ChatGPT for logged-in adult users on Free and Go tiers in the U.S., excluding Pro and other paid tiers. Ads do not affect ChatGPT's answers and user conversations stay private. Ads help fund free access and infrastructure. Users can control ad settings or upgrade to avoid ads. Ads match chat topics but exclude minors and sensitive subjects. Feedback will guide ad improvements while keeping privacy and answer independence.
2 months ago
OpenAI plans to charge about $60 per 1,000 views for ads on ChatGPT, which is three times higher than Meta's rates. Advertisers will initially receive only basic data like total views and clicks, without detailed user actions. OpenAI assures it will not sell user data or compromise conversation privacy. Ads will appear soon on free and lower-tier plans, excluding users under 18 and sensitive topics.
Trending ️🔥OpenAI released GPT Image 1.5, a new image generation model for ChatGPT that offers faster, more precise edits while preserving details like lighting and composition. It supports complex multi-step edits and improved text rendering, making it suitable for tasks like infographics. The model is 4x faster and 20% cheaper via API. Limitations include some drawing styles and scientific image generation. Available now in ChatGPT and API.
Trending ️🔥OpenAI released GPT-5.2, its most advanced model for professional work, improving tasks like spreadsheets, presentations, coding, image perception, and handling complex projects. It offers three versions: Instant for routine queries, Thinking for complex tasks, and Pro for maximum accuracy. GPT-5.2 outperforms professionals in many fields and competes with Google's Gemini 3 and Anthropic's Claude Opus-4.5.
