OpenAI has announced several significant improvements to ChatGPT's search functionality, with a particular focus on enhancing the shopping experience. The company revealed that ChatGPT Search has become one of their most popular and fastest-growing features, processing over 1 billion web searches in just the past week.
New Shopping Experience
OpenAI is rolling out an enhanced shopping experience within ChatGPT that aims to make finding and purchasing products simpler and faster. The new shopping features include:
- Visual product details that provide a more comprehensive view of items
- Pricing information and user reviews to help with purchase decisions
- Direct links to buy products from retailers
OpenAI emphasized that product results are chosen independently and are not advertisements, maintaining the platform's commitment to unbiased information.
WhatsApp Integration
ChatGPT is now accessible via WhatsApp, allowing users to get up-to-date answers and live sports scores through the messaging platform. Users can send messages to 1-800-ChatGPT (+1-800-242-8478) to interact with the AI assistant. This integration makes ChatGPT available anywhere WhatsApp can be accessed.
Enhanced Citation System
The platform has improved its citation capabilities with two major updates:
- Support for multiple citations for a single response, enabling users to verify information across different sources
- A new 'highlight' UI that clearly indicates which part of an answer corresponds to specific citations
Faster Search Experience
OpenAI has also implemented features to speed up the search process:
- Trending searches that show popular queries
- Autocomplete suggestions that help users formulate their searches more quickly
The company mentioned that Memory integration is coming soon, which will likely further personalize the ChatGPT experience.
