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Criteo Joins OpenAI ChatGPT Ad Pilot as First Adtech Partner

Criteo Joins OpenAI ChatGPT Ad Pilot as First Adtech Partner

4 days ago

OpenAI Criteo +1 more

Criteo joins OpenAI's ChatGPT ad pilot as the first adtech partner, enabling brands to run performance-driven ads within ChatGPT using commerce data and retailer relationships. This allows actionable, measurable ads during high-intent moments, leveraging retail data for targeted AI placements and closed-loop measurement. Retail media may extend beyond platforms into AI-driven conversational commerce, increasing the value of first-party data.

Criteo
Criteo

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Upload Meta Ads in bulk via Google Sheets

Upload Meta Ads in bulk via Google Sheets

Featured

Upload all Meta ad types in bulk directly from Google Sheets, single image, video, carousel, and flexible ads. Control placements, multiple headlines, primary texts, descriptions, and creatives from one spreadsheet. Built for agencies and teams managing dozens of ads across multiple accounts, helping you launch faster, stay consistent, and avoid costly manual errors.

Markifact
Markifact

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OpenAI plans to charge $60 per 1,000 views for ChatGPT ads triple Meta's rate

OpenAI plans to charge $60 per 1,000 views for ChatGPT ads triple Meta's rate

1 months ago

OpenAI plans to charge about $60 per 1,000 views for ads on ChatGPT, which is three times higher than Meta's rates. Advertisers will initially receive only basic data like total views and clicks, without detailed user actions. OpenAI assures it will not sell user data or compromise conversation privacy. Ads will appear soon on free and lower-tier plans, excluding users under 18 and sensitive topics.

Pinterest launches Media Planner to simplify campaign planning and budgeting

Pinterest launches Media Planner to simplify campaign planning and budgeting

1 months ago

Pinterest's new Media Planner in Ads Manager simplifies campaign planning by enabling users to create media plans for brand awareness and consideration campaigns. It allows exploration of audiences by demographics and interests, estimates key metrics like impressions and CPC, and models various budget and media scenarios to optimize campaign outcomes without needing extra tools or spreadsheets.

Pinterest
Pinterest

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OpenAI announces ads in ChatGPT Trending ️‍🔥

OpenAI announces ads in ChatGPT

1 months ago

OpenAI is introducing ads in ChatGPT to expand access while maintaining user trust. They launched ChatGPT Go, a low-cost subscription, and will test ads in the U.S. on free and Go tiers, keeping Pro and Enterprise ad-free. Ads won't influence answers, and user data won't be sold. Users can control ad personalization and opt out. Ads will be relevant, labeled, and excluded from sensitive topics. Feedback will guide future ad development.

OpenAI
OpenAI

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OpenAI Declares Code Red to Improve ChatGPT Experience and Delay Ads

OpenAI Declares Code Red to Improve ChatGPT Experience and Delay Ads

3 months ago

Altman declared a "code red" at OpenAI to improve ChatGPT, focusing on personalization, faster responses, and broader question answering, delaying plans for ads, shopping tools, and ChatGPT Pulse. ChatGPT Head Nick Turley said the chatbot is the top AI assistant and accounts for about 10% of search activity. OpenAI is testing ads but has no current plans to integrate them. Google’s Gemini 3 AI model outperforms rivals and received praise for creativity.

ChatGPT to Introduce Ads with New Search Ad Features in Android Beta Trending ️‍🔥

ChatGPT to Introduce Ads with New Search Ad Features in Android Beta

3 months ago

Version 1.2025.329 of the ChatGPT Android beta reveals code referencing ads like "search ad" and "search ads carousel," signaling ads may soon appear on ChatGPT. Despite CEO Sam Altman's earlier reluctance, OpenAI's recent job listing suggests plans for an ad platform. Ads could leverage ChatGPT's large user base and commerce features, but challenges remain in ensuring ad effectiveness.

Pinterest launches Top of Search ads and new tools to boost visual shopping

Pinterest launches Top of Search ads and new tools to boost visual shopping

5 months ago

Pinterest introduces Top of Search ads and new tools to enhance visual shopping. Visual search is key as 39% of Gen Z prefer Pinterest for shopping. Top of Search ads appear in top search slots, boosting click-through rates by 29%. Wayfair saw a 237% CTR increase. Local inventory ads show nearby stock, improving store visits by 16.5%. Pinterest Media Network Connect integrates first-party data for better campaign management.

Pinterest
Pinterest

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Google launches new video ads across Search Image and Shopping surfaces

Google launches new video ads across Search Image and Shopping surfaces

9 months ago

Google launched video ads across web, image, and shopping search in the US and Canada. These ads combine video with product info to engage users early in their shopping journey. Brands use Performance Max campaigns to show these interactive, brand-focused ads in browsy search placements, boosting recognition and clicks to websites.

Google
Google

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Google Announces Major Updates to  DV360 and Cross-Platform Features for Q3 2025

Google Announces Major Updates to DV360 and Cross-Platform Features for Q3 2025

9 months ago

Google updates Display & Video 360 in Q3 2025 by removing Nielsen metrics, renaming Adloox to Scope3, improving YouTube reporting, and deprecating YouTube Audience Attribute and Cross Campaign Optimization. Cross-platform updates add session_attributes to offline conversions APIs, remove Country dimension from reach reports, update Data Transfer v2.0, expand frequency reports, add Floodlight activity categories, and introduce pre-filtering for reach reports.

Google
Google

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