Google

Browse by source sorted by latest

Google rolls out Website-reported Autofeeds to simplify local inventory updates

Google rolls out Website-reported Autofeeds to simplify local inventory updates

Google's Website-reported Autofeeds automates local inventory updates in Merchant Center using a Google Tag Manager tag. When customers check product availability, the tag sends real-time data like product ID, availability, price, and store codes to Google, updating listings automatically. This removes manual uploads and shows accurate stock info to nearby customers, encouraging store visits. Implementation requires product pages with in-store availability and Tag Manager setup.

Google
Google

Official Source

Official Source

Google is a Official Source. The source has been verified by Swipe Insight team.

Official Source
Top-Notch Google Ads Audit Tool

Top-Notch Google Ads Audit Tool

Featured

Effortlessly audit your Google Ads account with Marketing Auditor. Perform 200+ automated checks to uncover optimization opportunities and save over 10 hours per audit. Generate white-label reports in minutes with 50+ pages of actionable insights. Customize your reports with professional themes or your own branding, and export them in editable formats like PowerPoint or Google Slides. This tool is the ultimate solution for efficient and impactful Google Ads audits.

Google Search Console now tracks AI Mode data affecting traffic metrics Trending ️‍🔥

Google Search Console now tracks AI Mode data affecting traffic metrics

2 days ago

Google updated its Search Console to include AI Mode data in Performance reports, affecting traffic metrics. AI Mode offers interactive AI responses with links to web resources and groups questions into subtopics searched simultaneously. Clicks on external links count as clicks, impressions follow standard rules, and position is measured like Google Search results. Follow-up questions count as new queries with separate data.

Google
Google

Official Source

Official Source

Google is a Official Source. The source has been verified by Swipe Insight team.

Official Source
YouTube Expands Monetization for Educational Content with Player for Education

YouTube Expands Monetization for Educational Content with Player for Education

2 days ago

YouTube now allows educational content creators to earn money through Player for Education, an embedded player used by schools that offers a privacy-focused, ad-free experience. Creators must enable embedding and sign payment terms to receive earnings based on watch time from educational partners who license the player. Earnings appear monthly in AdSense and YouTube Analytics, and schools may need to allowlist youtubeeducation.com for access.

Google
Google

Official Source

Official Source

Google is a Official Source. The source has been verified by Swipe Insight team.

Official Source
YouTube follow-on views optimization now available in Demand Gen campaigns Trending ️‍🔥

YouTube follow-on views optimization now available in Demand Gen campaigns

Demand Gen campaigns now allow optimization for YouTube follow-on views, helping grow channel engagement by targeting viewers likely to watch more videos after an ad. Advertisers can set follow-on views as a primary goal in their campaign settings to actively optimize for deeper engagement. To use this feature, link your YouTube channel to your Google Ads account and adjust goals in the Conversions Summary.

Google
Google

Official Source

Official Source

Google is a Official Source. The source has been verified by Swipe Insight team.

Official Source
Google Ads can pause individual accounts linked to Manager accounts violating policy

Google Ads can pause individual accounts linked to Manager accounts violating policy

9 days ago

Google Ads can pause individual accounts linked to Manager accounts that violate third-party policy. If your individual account is linked to a violating Manager account, it may be paused. To resume ads, you must unlink your account from the Manager account. Notifications with instructions will be sent if this action is needed. Carefully vet who manages your campaigns.

Google
Google

Official Source

Official Source

Google is a Official Source. The source has been verified by Swipe Insight team.

Official Source
Google launches new video ads across Search Image and Shopping surfaces

Google launches new video ads across Search Image and Shopping surfaces

15 days ago

Google launched video ads across web, image, and shopping search in the US and Canada. These ads combine video with product info to engage users early in their shopping journey. Brands use Performance Max campaigns to show these interactive, brand-focused ads in browsy search placements, boosting recognition and clicks to websites.

Google
Google

Official Source

Official Source

Google is a Official Source. The source has been verified by Swipe Insight team.

Official Source
Google AdSense to Remove Additional Ad Technology Vendors Opt-Out Control by July 2025

Google AdSense to Remove Additional Ad Technology Vendors Opt-Out Control by July 2025

16 days ago

Google AdSense will remove its additional ad technology vendors opt-out control in two phases starting June 2025. The control is labeled 'Deprecated' on June 2 and removed by July 7. Google says it is obsolete and no longer provides useful privacy or brand safety functions. Publishers need not act, and other blocking controls remain. Google recommends using consent management platforms for regulatory compliance. This streamlines AdSense controls.

Google
Google

Official Source

Official Source

Google is a Official Source. The source has been verified by Swipe Insight team.

Official Source
Google Announces Major Updates to  DV360 and Cross-Platform Features for Q3 2025

Google Announces Major Updates to DV360 and Cross-Platform Features for Q3 2025

16 days ago

Google updates Display & Video 360 in Q3 2025 by removing Nielsen metrics, renaming Adloox to Scope3, improving YouTube reporting, and deprecating YouTube Audience Attribute and Cross Campaign Optimization. Cross-platform updates add session_attributes to offline conversions APIs, remove Country dimension from reach reports, update Data Transfer v2.0, expand frequency reports, add Floodlight activity categories, and introduce pre-filtering for reach reports.

Google
Google

Official Source

Official Source

Google is a Official Source. The source has been verified by Swipe Insight team.

Official Source
Google Merchant Center Email Archive feature discontinued by June 2025

Google Merchant Center Email Archive feature discontinued by June 2025

Google Merchant Center will discontinue the Email archive feature after June 25, 2025. Important updates and notifications will now be available directly in Merchant Center Next under the "Notifications" section. This change aims to provide a more personalized and streamlined experience by keeping all relevant messages in one place for timely account management.

Google
Google

Official Source

Official Source

Google is a Official Source. The source has been verified by Swipe Insight team.

Official Source