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4 days ago
YouTube will update its Partner Program Monetization policies on July 15, 2025, to crack down on revenue from "inauthentic" content like mass-produced and repetitive videos, often created with AI. The update clarifies what counts as original and authentic content. Additionally, the "Bare Skin (Image Only)" ad category will be removed by August 15, 2025, with alternatives available for ad control.
5 days ago
Google Ads Editor 2.10 adds 20+ features like campaign-level negative keywords in Performance Max, 9:16 image support for Demand Gen ads, and desktop OS targeting. It includes deep linking recommendations, landing page previews, barcode support, partial extension downloads, and search theme incrementality. New bidding options, AI Max for Search, expanded ad previews, a link checker, and streamlined campaign creation improve targeting, creativity, and workflow.
Trending ️🔥Google launched Veo 3 video generation for Gemini users in 159+ countries, limited to three videos daily for AI Pro subscribers. The AI Pro plan includes 2 TB storage, 1,000 monthly AI Credits, and access to tools like Flow, Whisk Animate, NotebookLM, and Gemini in apps. Users must be 18+, have a personal Google Account, and students in some countries get free upgrades. Features support video/image creation, research, and collaboration with safety limits.
Markifact is a no-code marketing automation platform that lets users create AI-driven workflows for automating marketing tasks. Users can trigger workflows, connect apps, and track performance through a visual interface. The platform offers pre-built templates, integrates with various marketing tools, and supports team collaboration.
7 days ago
Google Merchant Center offers automatic shipping updates to improve product shipping accuracy and help customers predict delivery times. It uses historical tracking data from partner accounts or website crawlers. Currently active in the U.S., merchants elsewhere can opt in. To enable, merchants must link accounts or allow data crawling. Keeping shipping data updated and enabling updates early is advised for best results.
11 days ago
Display & Video 360 will remove deprecated Nielsen metrics, rename Adloox to Scope3, and update YouTube report dimension names. ID spaces and week reporting for YouTube will align with other reports. YouTube Audience Attribute metrics and Cross Campaign Optimization will be deprecated. Offline conversions API adds session_attributes. Country dimension removed from reach reports. Data Transfer IDs update. Floodlight activities get categories.
12 days ago
Google AdSense has added new universal opt-out mechanisms and privacy controls to comply with laws in several US states. States including Colorado, Connecticut, Montana, Nebraska, New Hampshire, Texas, Minnesota, New Jersey, and Maryland have provisions requiring Global Privacy Control signals to opt users out of ad targeting, data sale, or sharing. Google will receive these signals and trigger restricted data processing mode for affected ad requests.
13 days ago
Google's new broad match keyword experiments divert traffic within the same campaign, enabling faster results and fewer setup errors than custom experiments. Traffic splits between control (original keywords) and trial (original plus broad match). Setup is via Recommendations or Experiments pages, with results in the Experiments tab. Changes can be applied automatically or manually.
25 days ago
Google's Website-reported Autofeeds automates local inventory updates in Merchant Center using a Google Tag Manager tag. When customers check product availability, the tag sends real-time data like product ID, availability, price, and store codes to Google, updating listings automatically. This removes manual uploads and shows accurate stock info to nearby customers, encouraging store visits. Implementation requires product pages with in-store availability and Tag Manager setup.
Trending ️🔥27 days ago
Google updated its Search Console to include AI Mode data in Performance reports, affecting traffic metrics. AI Mode offers interactive AI responses with links to web resources and groups questions into subtopics searched simultaneously. Clicks on external links count as clicks, impressions follow standard rules, and position is measured like Google Search results. Follow-up questions count as new queries with separate data.
