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Perplexity expands publisher program with new partnerships

Perplexity expands publisher program with new partnerships

12 days ago

Perplexity

Perplexity is expanding its Publishers’ Program with 15 new media partners, including the LA Times and Adweek, who will share ad revenue and receive performance metrics. Some staff were unaware of these partnerships until announced. Major players like The New York Times are absent due to legal disputes. The program aims to enhance content diversity and provide analytics to publishers. Jessica Chan leads the initiative, focusing on collaboration with news organizations.

Perplexity
Perplexity

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Perplexity introduces new AI-powered shopping assistant for Pro users in the U.S. Trending ️‍🔥

Perplexity introduces new AI-powered shopping assistant for Pro users in the U.S.

29 days ago

Ecommerce Perplexity

Perplexity launches an AI-powered shopping assistant for Pro users in the U.S., featuring one-click checkout and free shipping for select products. The Snap to Shop tool helps users find products by taking photos, and unbiased product recommendations are provided through Shopify integrations. The Perplexity Merchant Program allows retailers to share product specs, join the Buy with Pro checkout, and access free API and custom dashboards.

Perplexity
Perplexity

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Perplexity Introduces Ads with Sponsored Questions and Paid Media in the U.S.

Perplexity Introduces Ads with Sponsored Questions and Paid Media in the U.S.

1 months ago

Paid Search Perplexity

AI-powered search engine Perplexity will start experimenting with ads on its platform. Ads will appear in the U.S. as sponsored follow-up questions and paid media positioned to the side of answers, labeled as sponsored. Initial partners include Indeed, Whole Foods, Universal McCann, and PMG. Perplexity emphasizes that ads will not influence the content of answers. This initiative aims to generate revenue for sustainability.

Perplexity
Perplexity

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The Ultimate Google Analytics Audit Tool

The Ultimate Google Analytics Audit Tool

Featured

Get the most out of your Google Analytics data with Marketing Auditor – a powerful tool that helps you uncover and fix errors in minutes. Generate white-label reports packed with actionable insights and a customized action plan to optimize your analytics setup effortlessly. Customize reports with professional themes or your branding, and export them in editable formats like PowerPoint or Google Slides.

Perplexity Partners with Nike, Marriott on AI Ads to Challenge Google

Perplexity Partners with Nike, Marriott on AI Ads to Challenge Google

2 months ago

Perplexity

AI search engine Perplexity is in talks with brands like Nike and Marriott over a new advertising model to challenge Google's dominance in the $300bn digital ads industry. Perplexity's system allows brands to bid for “sponsored” questions with AI-generated answers approved by advertisers. The company aims to launch by year-end, charging above $50 per 1,000 impressions. Perplexity's success hinges on scaling up, with 250mn queries in July.

Perplexity AI to Launch Ads in Q4 Amid Rising Popularity of AI-Assisted Search

Perplexity AI to Launch Ads in Q4 Amid Rising Popularity of AI-Assisted Search

3 months ago

Perplexity

Perplexity AI, an AI-assisted search startup accused of plagiarizing content, plans to run ads in Q4. The app, downloaded over two million times, answers 230 million queries monthly. Despite plagiarism concerns, it introduced a revenue-sharing model for publishers. Key advertisers will include tech, health, and finance sectors. The app's users are predominantly well-educated and in high-income professions.

CNBC
CNBC
Polymarket Partners with Perplexity to Display News Summaries on Prediction Events

Polymarket Partners with Perplexity to Display News Summaries on Prediction Events

4 months ago

Perplexity

Prediction marketplace Polymarket partners with AI-powered search engine Perplexity to display news summaries of events. Users can see summaries and ask questions. Polymarket will also create sharable pages using Perplexity’s Pages feature. Perplexity will use Polymarket data to show visuals generated by AI platform Tako. This partnership follows a similar one with Substack. Perplexity will generate revenue from API calls made by users.

Perplexity to Share Ad Revenue with Publishers Cited by Its Chatbot

Perplexity to Share Ad Revenue with Publishers Cited by Its Chatbot

4 months ago

Perplexity

Perplexity AI will share ad revenue with news publishers when its chatbot uses their content, addressing plagiarism accusations and supporting journalism. Partnerships with outlets like TIME and Fortune include APIs and developer support. Perplexity will display ads soon, sharing revenue with content providers. Despite some publishers' legal actions, Perplexity invites them to its program.

Perplexity Upgrades Pro Search for Advanced Problem-Solving and Code Execution

Perplexity Upgrades Pro Search for Advanced Problem-Solving and Code Execution

5 months ago

Perplexity

Perplexity has updated Pro Search for Pro and Enterprise Pro users, enhancing its ability to handle complex queries and execute code. The upgrade includes multi-step reasoning, advanced math, and programming capabilities, integrating the Wolfram|Alpha engine for precise answers. Quick Search offers fast, sourced answers, while Pro Search provides in-depth insights. Free users get five searches every four hours, with nearly unlimited access for Pro subscribers.

Perplexity
Perplexity

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Perplexity AI Accused of Plagiarism and Misleading Practices

Perplexity AI Accused of Plagiarism and Misleading Practices

5 months ago

Perplexity

A WIRED investigation reveals Perplexity, an AI search startup funded by Jeff Bezos' family fund, Nvidia, and Balaji Srinivasan, is accused of stealing content and fabricating information. Despite claims of reliable answers, Perplexity allegedly scrapes websites without permission and misrepresents sources. Forbes accused it of plagiarism, leading to scrutiny. Perplexity's CEO denies wrongdoing but did not dispute specifics.

WIRED
WIRED

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