TikTok News & Updates for December 2024

TikTok incentivizes users to shop and invite friends amid potential US ban

9 days ago

TikTok is incentivizing users to engage with the app and shop ahead of a potential US ban. Users can earn up to $400 by inviting friends, daily check-ins, and browsing TikTok Shop items. Promotions appear on users' For You pages, and TikTok is pushing to develop shopping habits as it faces legal challenges. The app's owner, ByteDance, aims to significantly increase merchandise sales through TikTok Shop, which has already seen a rise in US sales.

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TikTok loses appeal against US ban as legal battle heads to Supreme Court

14 days ago

TikTok

TikTok's attempt to overturn a law that would ban or require its sale in the US by early 2025 was rejected by a federal appeals court, citing national security concerns over its Chinese ownership. TikTok plans to appeal to the Supreme Court, arguing the law violates free speech. Political dynamics may shift with Donald Trump's potential presidency, but strong anti-China sentiment in Congress remains. This ruling could greatly affect TikTok users and competitors.

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TikTok Launches New Donation Features for Creators to Support Causes

17 days ago

TikTok

TikTok has introduced new features for creators to raise donations for their chosen organizations. They can now personalize fundraisers with custom names, goals, cover photos, and share personal stories. Shareable stickers will be generated for use in videos, posts, and LIVEs. This is part of TikTok's annual #GivingSzn in partnership with Goodstack, making it easier for the community to support causes directly within the app.

TikTok Announces New Safety Measures and Data Security Initiatives for European Users

23 days ago

TikTok

TikTok announced updates from their European Safety Forum, focusing on enhancing safety for their 175 million European users. They are restricting beauty filters for under-18s, partnering with NGOs for mental health support, and progressing on Project Clover for data security. TikTok is also focusing on age assurance, removing underage accounts, and using machine learning to detect them. They are expanding in-app helpline resources.

TikTok Launches Studio Platform with Enhanced Creator Tools

25 days ago

TikTok

TikTok has launched TikTok Studio, a desktop platform replacing Creator Center Beta, offering creators expanded tools for content management and growth. It includes an analytics dashboard, monetization tools, educational resources, a creative inspiration hub, and centralized content management. The Unlimited Sounds feature prevents audio muting in one-minute videos and removes duration limits on sound usage.

TikTok Launches Black Friday Referral Program with Cash Rewards

26 days ago

TikTok

TikTok has launched a Black Friday campaign to expand its user base and boost TikTok Shop engagement through a multi-tiered reward system. Users can earn $40 for each friend referral, up to $300 for reaching milestones, additional rewards for TikTok Shop engagement, and bonuses for daily check-ins. This initiative aims to grow e-commerce by incentivizing browsing, encouraging platform engagement, and leveraging social media for shopping adoption.

TikTok and National PTA Collaborate to Enhance Online Safety for Teens and Families

1 months ago

TikTok

TikTok collaborates with National PTA to enhance online safety for teens and families. The Create with Kindness program provides $300,000 to 100 PTSAs for conversations about online safety and civility. It includes breakout conversations, panel discussions, role-playing, and a deep dive into TikTok's safety tools. TikTok is also updating its Guide for Parents to help families navigate the platform safely.

TikTok Rolls Out Account Renaming Feature for Following List

1 months ago

TikTok

TikTok has launched a new personalization feature that allows users to assign custom names to accounts they follow, enhancing feed organization and user experience. Users can rename followed accounts with custom names visible only to them, while original account names remain unchanged publicly. This helps in easier identification, better organization, personal categorization of content sources, and improved feed management.

TikTok Expands Shopping with Major Affiliate Program Integration

1 months ago

TikTok

TikTok has launched a test of an affiliate program integration, partnering with major retailers and affiliate networks to enhance creator monetization opportunities and shopping experiences. Creators can search for products within TikTok's interface, add product links during video creation, and earn commissions on successful purchases. Unlike TikTok Shop, links are placed in comments and operate separately from the native commerce system.

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