TikTok Shop offers a comprehensive set of tools designed to help creators grow, monetize, and maintain compliance on the platform. These tools support creators from their initial posts through advanced promotional efforts, focusing on audience expansion, brand building, and rule adherence.
Kickstart Your Creator Journey
New Affiliate and Marketing creators with between 1,000 and 5,000 followers enter a 30-day Creator Pilot Program. This program enables monetization before full posting access is granted. Graduating requires maintaining a clean record, active content creation, and passing a probation quiz, unlocking TikTok Shop’s full features.
Account Health and Compliance
The Creator Health Rating (CHR) scores accounts from 0 to 1000 based on rule compliance and activity, serving as a wellness check for TikTok Shop accounts. The Personalized Account Health Report syncs with CHR, offering a clear view of performance and linking to policy guides based on recent violations. This helps creators learn quickly, stay compliant, and sustain growth.
Policy Knowledge and Prevention Tools
Creators can take Creator Policy Quizzes related to content violations, found in the TikTok Shop Academy's Content Policy. Passing these quizzes after a violation can improve account standing. The Video Pre-Check Tool allows creators to upload videos for pre-posting review to detect potential violations and make corrections, reducing the chance of violations.
Violation Insights
The Violation Snapshot tool provides a 2-minute clip of livestreams or videos containing policy violations, helping creators understand exactly what content breached TikTok Shop policies to avoid future issues.
Promotion Performance Tracking
The Promotion Performance Score (PPS) measures the quality and trustworthiness of a creator’s promotions. A strong PPS unlocks better products to promote, enhances credibility, and supports ongoing growth.
Complete Creator Support System
Together, these tools form a robust support system that helps creators thrive on TikTok Shop by enabling growth, ensuring compliance, and building lasting audience trust from the first post to advanced promotional campaigns.