Introducing the Most Loved badge on TikTok Shop serves as a new indicator for exceptional products. This badge helps shoppers make informed purchasing decisions by highlighting items that have received high ratings, low return rates, a history of on-time shipping, and excellent customer service.
Products with the Most Loved badge are available across various categories, including electronics, office supplies, books, personal care, beauty, home goods, fashion, and consumables. This feature provides an added layer of confidence for shoppers, as items with the badge are well-regarded by previous buyers. However, products without the badge can still be highly valued and worth exploring.
TikTok Shop encourages customers to rate their purchases, contributing to a positive shopping experience for others. The platform is committed to ensuring a safe and supportive environment for all customers.