Meta has expanded its AI translations tool for Facebook and Instagram creators, enabling automatic dubbing and lip syncing of reels between English and Spanish. The tool uses the creator's voice tone for authentic translations and allows control over enabling, reviewing, or removing translations. It supports face-to-camera videos and up to two speakers. Creators can upload up to 20 custom dubbed audio tracks per reel and track views by language.
Meta improved its Professional Dashboard on the web for Facebook creators with a new home screen showing earnings, content performance, and audience engagement. Navigation is simpler and consistent across devices. Upcoming updates will add advanced insights, data export, and bulk uploads. New metrics like views over time, view rate, and retention help optimize content. The Facebook for Creators site is revamped for easier access to resources and tips.
Markifact is a no-code marketing automation platform that lets users create AI-driven workflows for automating marketing tasks. Users can trigger workflows, connect apps, and track performance through a visual interface. The platform offers pre-built templates, integrates with various marketing tools, and supports team collaboration.
Instagram has launched features to enhance connections among friends. Users can now repost public reels and posts, which appear in friends' feeds and a dedicated tab. The Instagram map lets users share their location with selected friends and view nearby content. A new Friends tab in Reels shows public content friends interact with, facilitating conversations. These updates aim to improve user interaction and content discovery.
WhatsApp is launching new features in the Updates tab, including channel subscriptions, promoted channels, and ads in Status. Users can subscribe to channels for exclusive updates and discover new ones. These features will not impact personal chats, and privacy is prioritized with end-to-end encryption. Ads will use limited information, and WhatsApp will not sell or share phone numbers. The rollout will happen over the next few months.
Threads has launched a search feature and a dedicated fediverse feed, enabling users to discover content from various independent social media servers. Users can view posts from federated users on platforms like Mastodon and WordPress. The new search function allows interaction with federated profiles directly in Threads, fostering community engagement and enhancing conversations across different platforms.
Maxine Williams, Meta’s VP of Accessibility, recognizes Global Accessibility Awareness Day by showcasing Meta's efforts to enhance accessibility. Key developments include Ray-Ban Meta glasses for the blind and low vision community, a customizable AI feature launching in the U.S. and Canada, and sEMG wristbands for improved human-computer interaction. Meta also adds live captions and speech features in its products to facilitate communication.
Meta has launched Llama 4 models, including Llama 4 Scout and Llama 4 Maverick, featuring advanced multimodal capabilities and a 10 million context window. Llama 4 Scout has 17 billion parameters and 16 experts, while Llama 4 Maverick has 128 experts and outperforms GPT-4o. Both models are available for download, and Llama 4 Behemoth, a more powerful model with 288 billion parameters, is still in training, highlighting Meta's commitment to openness in AI.
Meta for Education is now available to the public, allowing educators to utilize mixed and virtual reality with Meta Quest devices. Launched in April 2024, it offers educational apps that enhance learning through immersive experiences. Schools using this technology reported increased student engagement and improved academic performance. The program includes a headset and subscription, aiming to transform education with interactive content.
Facebook is changing its live video storage policy. From February 19th, new live broadcasts can be replayed, downloaded, or shared for 30 days before being deleted. This aligns with industry standards. Live videos older than 30 days will be removed, with notifications sent to users to download or transfer their videos within 90 days. Users can convert live videos into reels. There is also an option to postpone deletion for six months.
