WhatsApp News & Updates for September 2025

Meta Expands WhatsApp Ads to Link Click-to-Message with Status Updates

1 days ago

Meta is expanding WhatsApp ads by letting click-to-message ads link to WhatsApp Status updates instead of direct chats. This builds on June's WhatsApp Status ads, which show promotions between friends' updates. Advertisers can combine ads from Facebook and Instagram with WhatsApp Status, directing users to business chats. Ads appear in the Updates tab, separate from personal chats, to boost engagement among 100 million U.S. users.

WhatsApp updates video calls with AI backgrounds and new effects

14 days ago

WhatsApp now offers AI-generated backgrounds for video calls, adding new filters and effects to enhance user experience. This feature lets users customize call backgrounds with presets like beaches and forests. It follows earlier updates like chat themes and marks Meta's first AI background tool on WhatsApp, aiming to boost professional use. The update raises questions about authenticity but signals more AI integration ahead.

WhatsApp launches Private Writing Help to perfect message tone with AI suggestions

20 days ago

WhatsApp introduces Writing Help, an AI tool using Private Processing to keep messages private while offering tone suggestions like professional or funny. Meta never reads messages or rewrites. The feature is optional and off by default. Security audits by NCC Group and Trail of Bits confirm its privacy. Users activate it by tapping a pencil icon in chats.

New WhatsApp for Business Certification Boosts Developer Opportunities

27 days ago

Facebook Meta +1 more

Meta has launched the WhatsApp for Business Technical Implementation Certification to help developers validate their skills and attract clients. This certification allows developers to demonstrate expertise, stand out from competitors, and build trust with clients. It can lead to more clients, higher earnings, and access to a global network. The exam covers setting up the WhatsApp Business Platform and integrating APIs. The certification exam is currently free.

Top-Notch Google Ads Audit Tool

Featured

Effortlessly audit your Google Ads account with Marketing Auditor. Perform 200+ automated checks to uncover optimization opportunities and save over 10 hours per audit. Generate white-label reports in minutes with 50+ pages of actionable insights. Customize your reports with professional themes or your own branding, and export them in editable formats like PowerPoint or Google Slides. This tool is the ultimate solution for efficient and impactful Google Ads audits.

WhatsApp launches new tools to fight scams and protect users globally

1 months ago

WhatsApp has introduced tools to help users spot scams and banned over 6.8 million scam-linked accounts in early 2025. Scammers use multiple platforms like WhatsApp, SMS, ChatGPT, TikTok, Telegram, and crypto to avoid detection. New features include safety alerts for unknown group invites and messages. Users are advised to pause, question, and verify suspicious messages before responding to avoid scams.

WhatsApp Introduces Channel Subscriptions and Promoted Channels in Updates Tab

2 months ago

WhatsApp is launching new features in the Updates tab, including channel subscriptions, promoted channels, and ads in Status. Users can subscribe to channels for exclusive updates and discover new ones. These features will not impact personal chats, and privacy is prioritized with end-to-end encryption. Ads will use limited information, and WhatsApp will not sell or share phone numbers. The rollout will happen over the next few months.

WhatsApp Business Calling API Enables Seamless End-to-End Customer Journeys

2 months ago

WhatsApp provides businesses with a trusted platform for customer engagement through the WhatsApp Business Calling API, which enables integrated native calling in one thread. This tool enhances lead conversion and customer support by streamlining sales processes and offering efficient escalation channels. Key features include user-initiated calls, business-initiated calls, and click-to-call buttons, all aimed at improving customer experiences.

WhatsApp launches AI Message Summaries for private group chat catch-ups

2 months ago

WhatsApp has introduced Message Summaries, an AI feature that privately summarizes unread messages in group chats to help users catch up quickly. It uses Private Processing technology to ensure privacy, with no one else seeing the summaries or messages. The feature is optional, off by default, and users can control which chats use AI features. It's currently available in English in the US, with plans to expand.

Trending ️‍🔥

WhatsApp Introduces Ads in Updates Tab

3 months ago

Meta Ads WhatsApp

WhatsApp is adding ads and new features to its Updates tab, used by 1.5 billion daily users, without affecting personal chats. Users can subscribe to channels for exclusive content, and admins can promote channels. Ads will appear in Status to help users discover businesses. Personal messages remain end-to-end encrypted, and ad targeting uses limited data like location and followed channels. Phone numbers won't be shared with advertisers.

WhatsApp News

FAQs

What are the top WhatsApp updates I must know about in 2025?

What are the latest WhatsApp news this month?

What's the best source for WhatsApp news and updates?

Is there a WhatsApp newsletter I can subscribe to?