Threads News & Updates for July 2025

Meta moves Threads from threads.net to threads.com with new web features

2 months ago

Meta is moving Threads from threads.net to threads.com this week, adding features to enhance the web experience. Users can now see custom feeds at the top of the page, access liked and saved posts easily, and customize their display with new column options. They can copy Threads posts as images for sharing on other apps and upload follow lists from other platforms to connect with others on Threads, benefiting both creators and casual users.

Threads Introduces Interest Feature for Enhanced Content Discovery and Connections

2 months ago

Threads

Threads is rolling out a feature that encourages users to add interest topics to their profiles, enhancing content discovery and connections. Users can edit their profiles to include up to 10 interests, which will improve recommendations and facilitate connections with like-minded individuals. This feature allows users to showcase interests, discover new topics, and access relevant content in their home feeds.

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Threads Introduces Topic Tags, Reply Controls and Video Features

3 months ago

Threads

Threads has introduced new features for personalization, including the ability to add up to ten topics to your bio, follower-only replies, and an enhanced video player. Posts with tagged topics attract more views, and prompts for trending topics help users engage their audience. Users can manage interactions by allowing replies only from followers and can customize their feed order. The video player now includes improved controls for easier viewing.

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Meta Launches Community Notes Testing on Facebook, Instagram and Threads in US

3 months ago

Threads Facebook +2 more

Meta is testing Community Notes on Facebook, Instagram, and Threads in the US, replacing its third-party fact-checking program. This crowd-sourced approach allows diverse contributors to add context to posts, aiming to reduce bias. Initially, notes won't be public as the system is tested. Contributors must meet specific criteria, and notes will have a character limit and require links. The program will gradually roll out, with plans for global expansion.

Threads Introduces Privacy Feature to Hide Replies Tab from Public View

4 months ago

Threads

Meta's Threads is testing a feature that allows users to hide their Replies tab from public view on profiles, enhancing control over interaction visibility. Users can still access their replies privately through the settings menu, balancing access with privacy. This development reflects Threads' aim to give users greater control over their profile appearance, benefiting those who prefer a curated public profile focused on original posts.

Threads Introduces Custom Feed Sharing

4 months ago

Threads

Meta has launched a feature on Threads that allows users to share custom public feeds, enhancing content discovery and community engagement. Key features include a Feeds tab for exploring public feeds, the option to pin favorite feeds, and the ability to share feeds via links and direct messages. Users can make feeds public by changing settings. This update builds on last year's custom feeds feature, focusing on user engagement and information discovery.

Threads Rolls Out New Media Tab and User Features

5 months ago

Threads

Meta's Threads platform is introducing a "Media" tab on user profiles for easy access to shared photos and videos. The update features a markup tool that lets users highlight and comment on specific post sections, enhancing interaction. Photo tagging allows users to link to others in images, improving social connectivity. The "Media" tab addresses community requests for better content organization, streamlining visual content viewing.

Threads Introduces Photo Tagging Feature

5 months ago

Threads

Meta has launched an image tagging feature on Threads, enhancing its social media functions. Users can tag individuals by tapping the person icon and selecting profiles from suggestions or searching for them. This update shows Threads' evolution towards standard social media features. The tagging capability supports business uses like influencer collaborations, brand mentions, and affiliate marketing, while also allowing casual users to tag friends in shared images.

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Meta Launches Ad Testing on Threads for Select Advertisers

5 months ago

Threads Meta Ads

Meta has started a limited test of ads in Threads with select advertisers to help users discover brands. Advertisers can easily extend existing image ads to Threads. The test emphasizes brand safety and consumer control over ad experiences. Threads has over 300 million monthly active users, many of whom follow businesses. Ads will appear in the home feed, and measures will monitor user engagement. Brand safety policies will also apply to Threads.

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