The Threads API is now available to all developers, allowing creators, developers, and brands to build unique integrations, manage their Threads presence at scale, and share content easily. The API enables users to publish posts, fetch content, manage replies, and access key metrics such as views, likes, replies, reposts, quotes, follower count, and demographics.
Key Features of the Threads API
- Publishing and Fetching Content: Users can publish posts via the API and fetch their own content.
- Reply Management: Set reply and quote controls, retrieve replies, hide/unhide, or respond to specific replies.
- Insights: Access key metrics at media and account levels, including views, likes, replies, reposts, quotes, follower count, and demographics.
Getting Started
Developers can refer to the self-serve developer documentation to integrate the API. For those new to Meta’s developer platform, there are resources to help create and customize an app using the Threads API. Threads API sample app is available to guide developers through the integration process, troubleshoot issues, and accelerate development time.
Feedback from Beta Testers
- Grabyo: The API meets high demand from Media, Entertainment, and Sports customers.
- Hootsuite: Enhances social media performance for customers.
- Social News Desk: Easy onboarding and well-designed API.
- Sprinklr: Empowers customers to create content, engage users, and analyze performance.
- Sprout Social: Enabled Threads for 30,000+ customers, aiding business growth and genuine connections.
The Threads API aims to enhance the capabilities of developers and brands in managing and growing their presence on the Threads platform.
