Browse Meta updates sorted by latest
Meta has launched the AI Developer Assistant for WhatsApp Business developers and tech providers to simplify onboarding. This AI tool offers contextual guidance, troubleshooting, and answers based on official documentation, helping with app configuration, business verification, and app review. It is integrated into onboarding flows and is being rolled out to all developers by mid-June to speed up setup and launch.
Incognito Chat with Meta AI on WhatsApp and the Meta AI app offers fully private conversations using WhatsApp's Private Processing technology. Unlike other incognito modes, Meta cannot access or save your messages, which disappear by default. This feature creates temporary, secure chats invisible to anyone else. Meta plans to add Sidechat for private AI help within WhatsApp chats soon. The rollout is ongoing.
26 days ago
Meta is replacing Accounts Center with Meta Account over the next year to simplify access and management of Meta apps and devices. It offers a single login, enhanced security with passkeys, and centralized settings management while keeping app-specific settings separate. WhatsApp remains optional. Meta Account supports Facebook, Instagram, Messenger, Threads, Meta AI, AI glasses, and Quest headsets, aiming to make digital life easier and safer.
Run a Meta Ads audit with 100+ data points using a structured, automated checklist. Review campaigns, ad sets, ads, creatives, targeting, budgets, and delivery settings to spot hidden issues and missed optimizations. Built for agencies and teams managing multiple accounts who want consistent audits, faster reviews, and clear, actionable insights—without manual digging.
Threads API now offers richer content options such as cross-sharing to Instagram Stories, long-form text attachments, ephemeral ghost posts, spoiler tags, and GIFs. It supports tokenless embedding, enhanced web intents for posting, and improved search by media or author. New management tools include reply approvals and real-time webhooks for post events. Developers can use documentation, sample apps, and testing tools for integration.
Meta launches Muse Spark, a fast AI model powering its Meta AI assistant on WhatsApp, Instagram, Facebook, Messenger, and AI glasses. It supports complex reasoning, understands images, handles health queries, and visual coding. The AI multitasks with subagents and integrates community content for richer answers. Rollout begins in the US, with plans for broader access and open-source versions, aiming for personal superintelligence with privacy safeguards.
1 months ago
Ray-Ban Meta launches AI glasses optimized for prescription wearers, available in two styles with adjustable features for comfort. New colors and lens options for Ray-Ban and Oakley Meta frames debut, including Transitions® and Prizm™ lenses. Software updates add hands-free nutrition tracking, WhatsApp summaries, neural handwriting, and expanded pedestrian navigation. Pre-orders start at $499, with wider release in April.
2 months ago
Meta acquired Moltbook, a Reddit-like social network where AI agents communicate using OpenClaw. Moltbook joins Meta Superintelligence Labs, with creators Matt Schlicht and Ben Parr joining the team. OpenClaw allows natural language chats with AI agents via popular apps. Moltbook went viral due to fake posts and security flaws, allowing humans to impersonate AI agents. Meta's future plans for Moltbook remain unclear.
Facebook Graph API v25 adds Page Viewer Metric replacing legacy reach by June 2026, requiring migration. Webhooks mTLS certificates change to Meta CA by March 31, 2026, needing trust store updates. Ads Insights Async API adds error details. Metadata=1 parameter deprecated. Legacy reach and viewer metrics retire by June 2026, replaced by Media Views. Marketing API phases out ASC and AAC campaigns by Sept 2026. Graph API v19 and v20 deprecated in 2026.
3 months ago
Facebook is phasing out ASC and AAC campaigns in Marketing API starting V25.0 (Feb 18, 2025), with creation and updates disabled, extending to all MAPI versions after 90 days. By V26.0 (Sep 2026), remaining ASC and AAC campaigns will be paused. ECBC campaigns remain editable until V26.0 but must be duplicated or migrated before then. New campaigns get new IDs. Developers should review updated docs for details.
