Retail Media News

Browse Retail Media updates sorted by latest

Google Empowers Retailers with Real-Time Shopping Trends in Merchant Center

Google Empowers Retailers with Real-Time Shopping Trends in Merchant Center

2 months ago

Google has introduced new features to help retailers during the holiday shopping season. Merchant Ce...

Google
Google

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Instacart Expands Partnership with Google to Offer Shoppable Ads on YouTube Trending ️‍🔥

Instacart Expands Partnership with Google to Offer Shoppable Ads on YouTube

Grocery delivery platform Instacart is expanding its partnership with Google to offer shoppable ads ...

Walmart Connect Launches Display Self-Serve Ads for Enhanced Brand Targeting

Walmart Connect Launches Display Self-Serve Ads for Enhanced Brand Targeting

New Walmart Connect's Display Self Serve (DSS) ads platform is changing how brands connect with shop...

Costco to Launch Targeted Ad Network Using Shopper Data from 74.5 Million Members

Costco to Launch Targeted Ad Network Using Shopper Data from 74.5 Million Members

5 months ago

Costco is developing an ad network using its 74.5 million loyalty members' data to offer targeted ad...

Walmart Launches Digital Landscapes to Track Shopper Behavior and Optimize Marketing

Walmart Launches Digital Landscapes to Track Shopper Behavior and Optimize Marketing

New Digital Landscapes by Walmart allows suppliers to track online shopper behavior on Walmart.com a...

Microsoft Retail Media Simplifies Ad Campaigns with Fast Track and AI-Powered Tools

Microsoft Retail Media Simplifies Ad Campaigns with Fast Track and AI-Powered Tools

Retail media is a $45 billion industry in the US. Microsoft’s omnichannel retail media platform simp...

Microsoft Advertising
Microsoft Advertising

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Official Source

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Expedia Boosts Ads Business with New Retail Media Network Launch

Expedia Boosts Ads Business with New Retail Media Network Launch

6 months ago

Expedia is launching a retail media network to boost its advertising business. Despite a crowded mar...

Campbell's Tackles Retail Media Growth and Closed Ecosystems

Campbell's Tackles Retail Media Growth and Closed Ecosystems

6 months ago

The rapid growth of retail media networks has resulted in more closed ecosystems, posing challenges ...

Google Performance Max for Marketplaces: A New Way for Sellers to Advertise Trending ️‍🔥

Google Performance Max for Marketplaces: A New Way for Sellers to Advertise

6 months ago

Google Performance Max for Marketplaces is a recently introduced campaign that enables sellers to ad...

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