Snapchat

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Snapchat Launches New Tools and Insights to Boost Creator Content

Snapchat Launches New Tools and Insights to Boost Creator Content

13 days ago

Snapchat introduces new tools and features to enhance content creation and sharing. The "Create a Video" template allows users to make Lens-powered videos from Memories with music and templates. New insights help creators track engagement metrics like returning viewers and view time. Auto-Save Stories to Public Profiles lets creators save Stories beyond 24 hours. A Timeline Editor for video editing will soon launch in the US.

Snapchat
Snapchat

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Snapchat launches Lens plus offering exclusive AR Lenses and experiences

Snapchat launches Lens plus offering exclusive AR Lenses and experiences

14 days ago

Lens+ is a new tier of Snapchat+ subscription offering access to hundreds of exclusive Lenses and AR experiences for creating and sharing Snaps. It includes AI video Lenses, a Bitmoji Game Lens, and more, with new AR content added weekly. Soon, select Lens creators will be able to build and monetize exclusive Lenses. Users can subscribe via their profile by tapping Snapchat+.

Snapchat
Snapchat

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Automate Meta Ads Creative Generation and Uploading

Automate Meta Ads Creative Generation and Uploading

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Markifact automates the creation and uploading of Meta ads using AI. Users generate custom visuals and matching ad copy by writing detailed prompts and uploading reference images. Ads are uploaded in a paused status for review before going live. This tool allows for quick creation of multiple ad variations, adaptation to market trends, and scaling of campaigns without needing extensive design or copywriting resources.

Markifact
Markifact

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Snapchat Unveils Bitmoji Suite and Game Tools in Lens Studio 5.10 Update

Snapchat Unveils Bitmoji Suite and Game Tools in Lens Studio 5.10 Update

22 days ago

Snapchat's Lens Studio 5.10 introduces the Bitmoji Suite and new Games assets to help AR developers create Bitmoji Game Lenses. The Bitmoji Suite allows customization and animation of Bitmoji, while Games assets support dynamic, turn-based gameplay with features like Character Controller and Leaderboard updates. New Bitmoji Game Lenses are available for play, and a Bitmojiverse Challenge offers cash prizes for creators using these tools.

Snapchat
Snapchat

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Snapchat Ads unveils new tools for brands at 2025 NewFronts to enhance audience engagement

Snapchat Ads unveils new tools for brands at 2025 NewFronts to enhance audience engagement

1 months ago

Snapchat announced new tools for brands to connect with its 900 million users. The 'Say it in a Snap' campaign includes Sponsored Snaps in the Chat Feed, First Snap for brand takeovers, and targeted ads. Promoted Places on Snap Map allow brands to reach users exploring local spots. The Under the Ghost music series provides sponsorship opportunities, while Smart Campaign Solutions improve ad performance through AI-driven bidding and budget management.

Snapchat
Snapchat

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Snapchat Launches Affiliate Program to Boost Ad Sales

Snapchat Launches Affiliate Program to Boost Ad Sales

2 months ago

Snapchat has launched an Affiliate Program for marketers, publishers, and creators to earn rewards by referring advertisers. Partnering with PartnerStack, the program aims to help small and medium-sized businesses use Snapchat Ads effectively. Affiliates can educate businesses on reaching Gen Z and Millennials, create engaging content showcasing Snapchat's ad formats, share best practices, and connect with a global network of advertising innovators.

Snapchat
Snapchat

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Snapchat Launches Snap School Sponsorships to Boost Brand Engagement with Creators

Snapchat Launches Snap School Sponsorships to Boost Brand Engagement with Creators

2 months ago

Snapchat is introducing Snap School sponsorships, allowing brands to engage with its creator community through educational workshops. Launched in 2022, these sessions help creators enhance their skills. Starting in 2025, US advertisers can sponsor 22 Snap Schools. The first event featured Clinique, connecting with over 75 creators and fostering partnerships. This initiative aims to boost brand visibility while supporting creators.

Snapchat
Snapchat

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Snapchat Launches Sponsored AI Lenses for Innovative Advertising Experience

Snapchat Launches Sponsored AI Lenses for Innovative Advertising Experience

2 months ago

Snapchat has launched Sponsored AI Lenses, a new ad format using Generative AI technology for immersive advertising. These interactive Lenses allow users to visualize themselves in creative scenarios, enhancing brand engagement and storytelling. Brands can achieve higher impressions and engagement rates compared to standard Lenses. The technology simplifies production with AI-generated templates, making it efficient. Sponsored AI Lenses are featured in the Lens Carousel.

Snapchat
Snapchat

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Snap Expands Agency Partner Program with New Badging Tier and Exclusive Resources

Snap Expands Agency Partner Program with New Badging Tier and Exclusive Resources

2 months ago

Snapchat has launched an expanded Agency Partner Program to assist agencies of all sizes. This program includes a tiered badging system with a Strategic Agency Partner tier for top performers and an Agency Partner tier for those with growth potential. A new Agency Partner Hub offers exclusive resources like training and case studies. Eligible agencies receive dedicated support and special offers to enhance their advertising effectiveness on Snapchat.

Snapchat
Snapchat

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Snapchat Expands Bitmoji Fashion with Spring Styles and New Prada Collection

Snapchat Expands Bitmoji Fashion with Spring Styles and New Prada Collection

2 months ago

Snapchat enhances Bitmoji avatars with new spring fashion options, allowing users to express themselves with trendy styles. The update includes items like barrel jeans, boat shoes, and trench coats, as well as exclusive Prada styles such as Re-Nylon Shoulder Bags and Collapse Sneakers. Users can easily access the latest fashion trends through a new visual menu on their Bitmoji Profile, catering to a community that has created over 2.7 billion Bitmoji avatars.

Snapchat
Snapchat

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