Snapchat's Lens Studio supports over 375,000 AR creators to build and publish Lenses across Snapchat, mobile, web apps, and Spectacles. The platform continuously adds features like Easy Lens, which enables quick Lens creation and has produced over 10,000 Lenses since December last year. The latest Lens Studio 5.10 release introduces the Bitmoji Suite and new Games assets, simplifying the development of Bitmoji games. Alongside this, Snapchat launched new single-player and turn-based Bitmoji Game Lenses such as Bitmoji Bistro and Bitmoji Buckets for users to play and challenge friends.
Bitmoji Suite
The Bitmoji Suite enhances personalization and animation capabilities for Bitmoji, building on the Friends API and Bitmoji components in Lens Studio. Creators can now:
- Design custom Bitmoji outfits
- Generate Bitmoji-stylized props
- Animate Bitmoji using a dedicated library
This suite integrates with Games components in the Asset Library, facilitating the creation of engaging Bitmoji Game Lenses.
Games Assets
The updated Games components provide tools for building dynamic Snapchat games, including:
- A turn-based component to encourage interactive play between friends
- Character Controller, a modular and customizable movement system supporting various gameplay styles
- Enhanced Leaderboard features with templates for start and end screens, a hybrid view of friends and global scores, and additional friends metrics
Developer Incentives
Starting June 3rd, developers can enter the Bitmojiverse Challenge to win cash prizes by using Bitmoji Suite and Games assets. Since the introduction of monthly Challenge Tags earlier this year, hundreds of developers worldwide have showcased their creativity. Additionally, Lens creators can earn monetary rewards through the Lens Creator Rewards program by producing eligible, high-performing Lenses for Snapchat.
