March 13, 2024 at 3:53:25 PM
Rick Astley likens six crucial customer experience (CX) rules in ecommerce to his song 'Never Gonna Give You Up'. These rules encompass remarketing, personalization, email/SMS, a seamless online shopping experience, excellent customer support, emotional connection and loyalty, transparent communication, and building trust and social proof. Astley offers insights into CX dos and don'ts for ecommerce optimization.
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