Microsoft Clarity

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Microsoft Clarity is a free user behavior analytics tool that helps you understand how users are interacting with your website through session replays and heatmaps. It captures user interactions, allowing you to see where people click, what they ignore, and how far they scroll. This information can be used to improve your products and better your business.

Setting up Microsoft Clarity is incredibly easy. You can set it up in just 20 seconds and start seeing data in less than 30 minutes. The integration is straightforward, allowing you to quickly gain insights into user behavior on your site.

Yes, Microsoft Clarity is 100% free and you will never run into traffic limits or be forced to upgrade to a paid version. It offers all its features at absolutely zero cost, making it an excellent choice for businesses of all sizes.

Microsoft Clarity allows you to build the perfect analytics stack by integrating with other tools. It supports integrations with Google Analytics and offers a Clarity extension for instant heatmaps and session recordings overlaid on your live site. This makes it easier to consolidate user behavior data and uncover trends.

Microsoft Clarity works seamlessly with mobile apps, providing a lightweight SDK that has undetectable performance impact and minimal bandwidth consumption. It currently supports native Android, React native on Android, Cordova, and Ionic, with more platforms coming soon. This makes it an essential tool for analyzing user behavior in mobile apps.

The key features of Microsoft Clarity include:

• Heatmaps: Automatically generated for all your pages to see where people click, what they ignore, and how far they scroll.
• Session recordings: Replay user sessions to understand their interactions.
• Insights: Gain valuable insights into user behavior.
• Google Analytics integration: Enhance your analytics stack.
• Clarity extension: See instant heatmaps and recent recordings overlaid on your live site.

Users have praised Microsoft Clarity for its ease of setup and powerful insights. For example, Scott Kivowitz, Chief Community Officer at Imagely, stated, "For a user experience analytics tool, I don't think you will find a better solution than what Microsoft has done with Clarity." AbdelRahman el Naka, Marketing Manager at Robusta, mentioned, "Clarity for Android has become our go-to tool for analyzing user behavior in our Android apps. It helps us understand how users interact with our app, and improve our engagement and conversion. Clarity has become essential for our workflow."