Microsoft Clarity News & Updates for August 2025

Microsoft Clarity makes WordPress analytics easier with new plugin update

8 days ago

Microsoft Clarity is a free analytics tool for WordPress that offers heatmaps, session recordings, and engagement metrics to help site owners understand visitor behavior. The latest update simplifies setup with automatic project creation, direct setup redirection, built-in sign-in options, and an embedded dashboard within WordPress. Users can install the plugin, activate it, sign in, and start viewing insights immediately from their dashboard.

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Microsoft Clarity and UserFeedback Integration Unlocks Deeper User Behavior Insights

8 days ago

Microsoft Clarity

Microsoft Clarity and UserFeedback combine quantitative and qualitative data to improve website user experience. Clarity offers free behavior analytics like heatmaps and session recordings, while UserFeedback provides on-site surveys for direct user input. Together, they help identify and understand user frustrations, diagnose issues, and optimize sites effectively. Integration enables faster, smarter UX decisions for WordPress users.

Microsoft Clarity Shopify integration boosts ecommerce sales with deep insights

11 days ago

Microsoft Clarity

Microsoft Clarity integrates with Shopify to help ecommerce businesses optimize the customer journey by tracking user behavior with heatmaps, session recordings, and engagement insights. It monitors the entire funnel, including checkout, tracks key metrics like abandonment and product views, and helps identify friction points. Clarity also improves ad spend decisions by analyzing user behavior from paid ads. It is free and easy to install.

Microsoft Clarity expands copilot session summary to 250 recordings

17 days ago

Microsoft Clarity

Microsoft Clarity expanded its copilot session summary feature, allowing users to select up to 250 session recordings for AI-powered trend summaries, up from the previous limit of about 20. Users are hoping for a "select 250 sessions" button to make this easier.

AI marketing workflows made simple

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Markifact is a no-code marketing automation platform that lets users create AI-driven workflows for automating marketing tasks. Users can trigger workflows, connect apps, and track performance through a visual interface. The platform offers pre-built templates, integrates with various marketing tools, and supports team collaboration.

Microsoft Clarity introduces Trends to track and visualize user data over time

21 days ago

Microsoft Clarity

Microsoft Clarity introduces Trends, a new feature with line graphs on dashboard cards to visualize data trends over time. This helps users spot changes, measure impacts, and make informed decisions by showing why data changes occur. It benefits marketers, product teams, UX designers, and stakeholders by providing clearer insights without extra setup. Users can access it directly on their dashboard to track metrics over the last 30 days.

Microsoft Clarity Live Extension Gets Major UI Upgrade for Easier Heatmaps and Recordings

1 months ago

Microsoft Clarity

Microsoft Clarity's Live Extension for Chrome and Edge has a new UI, letting users view heatmaps and session recordings directly on their site without logging into the dashboard. It includes combined click and scroll heatmaps, area heatmaps for selected sections, and session recordings showing user interactions. Users can filter recordings by area and access more data via the dashboard. The extension helps analyze engagement and test site elements easily.

Microsoft Clarity launches Flutter SDK for enhanced mobile app analytics and insights

1 months ago

Microsoft Clarity

Microsoft Clarity has launched the Clarity Flutter SDK, bringing behavioral analytics, session replays, and conversion insights to Flutter apps. Flutter's growing popularity makes this tool essential for understanding user behavior across iOS and Android. The SDK offers session replays, heatmaps, and efficient performance with minimal impact. It helps debug UX issues, optimize flows, and improve engagement, with positive feedback from early users.

Microsoft Clarity Launches MCP Server for AI-Based Natural Language Analytics

2 months ago

Microsoft Clarity

Microsoft Clarity's MCP Server allows AI tools like Claude to query web analytics using natural language, accessing metrics such as scroll depth and engagement time filtered by device, browser, or region. It simplifies data access for developers and marketers, supports easy installation with Node.js and API tokens, and plans to expand with higher API limits, predictive heatmaps, and deeper AI integration for better analytics and decision-making.

Microsoft Clarity Launches Ambassador Program

2 months ago

Microsoft Clarity

Microsoft Clarity launched an Ambassador Program to build a community of users focused on sharing insights and improving behavioral analytics. It targets professionals in digital analytics, UX, and optimization who can help others maximize Clarity's capabilities. Applications are open for those with relevant experience and enthusiasm, aiming to enhance platform adoption and user engagement.

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