
Conversion Maps in Microsoft Clarity Now Available for More Online Stores
2 days ago
Conversion Maps in Microsoft Clarity is now available for most online stores, having previously been exclusive to Shopify since July 2023. After a temporary removal, it has returned for many online stores. The feature utilizes machine learning to link purchase events to user interactions, requiring a valid dataLayer or a standard e-commerce platform. Users can access it in the heatmaps under the Conversion tab.