Josh Silverbauer is a Top Analytics Creator. Part of Swipe Insight Select, a curated list of top creators.
Top Analytics Creator
United States
32 Swipes
Josh Silverbauer is a technical architect and strategist specializing in web analytics and strategy. He has collaborated with numerous companies to optimize data configuration and enhance customer experiences. In addition to his professional expertise, Josh is also a rock opera writer, blending his passion for music with his technical skills. His unique combination of talents makes him a dynamic and innovative professional in his field.
8 days ago
Microsoft Clarity expanded its copilot session summary feature, allowing users to select up to 250 session recordings for AI-powered trend summaries, up from the previous limit of about 20. Users are hoping for a "select 250 sessions" button to make this easier.
Trending ️🔥4 months ago
Google has started rolling out two new features for Google Analytics 4: Annotations and Anomaly Drivers. Annotations let users add contextual notes to reports, documenting marketing campaigns and technical issues. Anomaly Drivers use machine learning to explain data anomalies by identifying contributing factors. Both features are limited in availability but are expected to be rolled out more broadly soon, enhancing GA4's functionality.
4 months ago
Conversion Maps in Microsoft Clarity is now available for most online stores, having previously been exclusive to Shopify since July 2023. After a temporary removal, it has returned for many online stores. The feature utilizes machine learning to link purchase events to user interactions, requiring a valid dataLayer or a standard e-commerce platform. Users can access it in the heatmaps under the Conversion tab.
7 months ago
Microsoft Clarity announced a Google Ads integration, marking its first venture into advertising analytics. A new dashboard will display key campaign metrics and allow seamless switching between Clarity and Advertising views. Enhanced analytics will track impressions, CTR, CPC, CVR, CPA, and Clarity session data. Advanced tools will enable sorting by intent and provide access to heatmaps and session recordings linked to Google Ads campaigns.
Markifact offers ready-to-use marketing workflow templates to save time and automate digital marketing tasks. It is a no-code platform that enables users to create AI-powered workflows for automating decisions and actions across various marketing channels. Scale your marketing with agentic workflows, start using Markifact now for free!
8 months ago
Microsoft Clarity has upgraded its "Change Screenshot" feature to improve website snapshot navigation. The October update addresses user experience challenges with streamlined navigation, faster snapshot selection, improved visibility past cookie banners, and a more efficient browsing interface. It resolves issues like bulky navigation, time-consuming scrolls, and limited snapshot visibility. The improvements provide faster access to snapshots.
9 months ago
Looker Studio has introduced a new date picker interface to streamline report configuration for data analysts and report builders. The update features a dropdown menu system with organized submenus, enhancing the date range selection experience. Report creators can quickly access predefined date ranges through a hierarchical menu, reducing clicks and improving organization. The new interface retains all existing date range capabilities.
Trending ️🔥10 months ago
Google has enhanced Google Analytics 4 (GA4) with new features. The "Plot Rows" button allows detailed visualizations. A dedicated transaction report simplifies data review. Users can mark key events directly from the Events report. Automatic anomaly detection flags unusual patterns with a 48-hour delay. Updated User and Session report templates focus on user-specific and session-related metrics. These updates aim to improve data analysis and reporting experience.
1 years ago
Microsoft announced Copilot Chat for Microsoft Clarity, offering AI-powered conversational analytics. Users can query Clarity data in natural language to get insights on bounce rates, user behavior, page performance, and engagement metrics. It supports various questions, follow-up queries, and filter validation. Currently in private preview with 80% accuracy, it will soon be available to all users, making Clarity more accessible and valuable.
1 years ago
Piwik PRO has updated its Google Tag Manager (GTM) template, adding features like extended event types, e-commerce event integration, custom dimensions, and enhanced privacy settings. These updates offer more flexibility and functionality for GTM users, aligning closely with advanced analytics needs and GA4 setups. The improvements show Piwik PRO's commitment to privacy-conscious analytics solutions that integrate well with existing marketing technology stacks.
