Microsoft has announced the private preview of Copilot Chat for Microsoft Clarity, bringing AI-powered conversational analytics to the platform. This new feature allows users to interact directly with their Clarity data through natural language queries.
Key Features of Copilot Chat:
Natural Language Queries: Users can ask questions about their data in plain English.
Wide Range of Insights: Copilot can answer questions about:
- Bounce rates
- User behavior from specific traffic sources
- Page performance
- User engagement metrics (e.g., rage clicks)
Versatile Analysis: Supports various types of questions from attribution to engagement.
Interactive Experience: Provides follow-up questions to guide users to additional insights.
Transparency: Allows users to drill down into the exact filters used for validation.
User-Friendly: Supports informal phrasing of questions, making data analysis more accessible.
Current Status
Currently in private preview, planned rollout to all users in the coming months. Josh, who had the opportunity to test the feature, reported that in its experimental mode, Copilot Chat successfully answered about 80% of his test questions.
This AI addition aims to make Clarity more approachable and valuable for users, bringing a creative and fun element to data analysis. It represents a significant step in making web analytics more accessible and actionable for a broader range of users.
