Microsoft launches Copilot Merchant Program for enhanced shopping experience

April 22, 2025 at 3:56:24 AM

Microsoft launches Copilot Merchant Program for enhanced shopping experience

Microsoft has introduced the Copilot Merchant Program, designed to enhance product detail integration for better customer experiences. This program allows customers to enjoy a personal shopping assistant through Copilot, which provides features like price alerts, instant product suggestions, and direct check-out options within the app, facilitating a seamless shopping journey.

By joining the Copilot Merchant Program, brands can improve visibility, attract more customers, and boost sales, all supported by AI. Participants can share essential product specifications to ensure accurate and up-to-date suggestions for customers, optimizing the shopping experience.

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