Google Search Updates Definition of Top Ads, Changes Now Reflected in Help Center

March 27, 2024 at 6:16:32 PM

Google Search Updates Definition of Top Ads, Changes Now Reflected in Help Center

Summary

Google has updated the definition of top ads to more accurately represent how ads are displayed in search results. This change, which is already reflected in the relevant Help Center pages, is purely definitional and does not impact the calculation of performance metrics. Ads can now appear either above or below the organic results depending on the query.

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