Ginny Marvin

Ginny Marvin

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About

Ginny is an Ads Product Liaison at Google, bridging the gap between marketers and product teams. Formerly Editor-in-Chief at Search Engine Land and Marketing Land, she is a renowned expert in digital advertising and marketing. Ginny frequently speaks at conferences and has been quoted in The New York Times, Business Insider, and Washington Post. She has also appeared on Reply All, NPR's Marketplace Tech, and All Things Considered.

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Billing Options Update: New Bank Payments via Monthly Invoicing or Direct Debit

Billing Options Update: New Bank Payments via Monthly Invoicing or Direct Debit

12 days ago

A small segment of advertisers has been notified about changes to their Ads account billing options,...

Ginny Marvin
Ginny Marvin

Official Source

Official Source

Ginny Marvin is a Official Source. The source has been verified by Swipe Insight team.

Official Source
Expert's Perspective on Google Marketing Live 2024 Trending ️‍🔥

Expert's Perspective on Google Marketing Live 2024

1 months ago

Google Marketing Live 2024 announced several updates. Ads are being tested in AI Overviews for U.S. ...

Ginny Marvin
Ginny Marvin

Official Source

Official Source

Ginny Marvin is a Official Source. The source has been verified by Swipe Insight team.

Official Source
PMax Updates: New Insights, Goals, Control Features, and More

PMax Updates: New Insights, Goals, Control Features, and More

1 months ago

New PMax updates include a Customer Value mode and customer acquisition goals in beta for purchase c...

Ginny Marvin
Ginny Marvin

Official Source

Official Source

Ginny Marvin is a Official Source. The source has been verified by Swipe Insight team.

Official Source
Generative AI Tools Now Available for Demand Gen Campaigns Globally

Generative AI Tools Now Available for Demand Gen Campaigns Globally

2 months ago

New generative AI tools are now available for Demand Gen campaigns to create image assets. These too...

Ginny Marvin
Ginny Marvin

Official Source

Official Source

Ginny Marvin is a Official Source. The source has been verified by Swipe Insight team.

Official Source
Google Search Updates Definition of Top Ads, Changes Now Reflected in Help Center

Google Search Updates Definition of Top Ads, Changes Now Reflected in Help Center

3 months ago

Google has updated the definition of top ads to more accurately represent how ads are displayed in s...

Ginny Marvin
Ginny Marvin

Official Source

Official Source

Ginny Marvin is a Official Source. The source has been verified by Swipe Insight team.

Official Source
GA4 Officially Renames 'Conversions' to 'Key Events' Trending ️‍🔥

GA4 Officially Renames 'Conversions' to 'Key Events'

3 months ago

The GA4 update renames legacy conversions to key events, only defined as 'conversions' when shared w...

Ginny Marvin
Ginny Marvin

Official Source

Official Source

Ginny Marvin is a Official Source. The source has been verified by Swipe Insight team.

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SA360 Tests New Retail Media Solution, Expands Network Globally

SA360 Tests New Retail Media Solution, Expands Network Globally

3 months ago

SA360 is testing a new retail media solution. Currently in closed beta, it will soon provide self-se...

Ginny Marvin
Ginny Marvin

Official Source

Official Source

Ginny Marvin is a Official Source. The source has been verified by Swipe Insight team.

Official Source