With Smartly.io, you can launch multiple campaigns and ad groups 3.3x faster than native platform tools across digital channels with automated workflows — all powered by Smartly AI. This allows you to manage and update ad groups with automated workflows, eliminating the need for manual work.

Smartly.io offers several features to automate your creative production:

• Image and video templates
• Dynamic creative optimization
• Build, scale, and repurpose creative across channels and formats

These features help you quickly generate and optimize creative content, offering personalized experiences on social media, video, and display to engage your target audience.

Smartly.io allows you to see your data in a single platform across channels. You can integrate 3rd party data and build a dashboard that helps you optimize and learn what is working for you. Key features include:

• Dynamic pivot table reporting dashboards
• 3rd and 1st party data integrations to visualize source of truth data in real time
• Automated ad rotation and fatigue prediction

Generative AI in Smartly.io assists marketers by automating repetitive tasks, generating creative content, and personalizing experiences. Benefits include:

• Immediate Creative Scaling
• Improved Creative Performance
• Access to Ad Intelligence

This technology helps marketers save time, improve efficiency, and increase engagement, transforming tasks that used to take weeks into minutes.

Smartly.io connects multiple data points and visualizes them in one interface. It encourages action with AI insights, allowing you to know – not guess – what will drive performance in your creative. This helps in overcoming the challenges posed by in-platform data differing from internal sales or conversion data.

Brands have achieved significant results using Smartly.io. For example:

• Foot Locker's Gen AI Initiative resulted in a 28% drop in CPA.
• Uber Eats increased ROAS by 30% by revamping their paid social strategy with Smartly's Managed Services Team.
• Börlind slashed CPO by 50% partnering with GroupM and Smartly.

These case studies highlight the effectiveness of Smartly.io in improving campaign performance and business results.