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Marin Software

AI-driven performance marketing optimization

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August 27, 2024 at 5:22:28 AM

What is Marin Software?

Marin Software is a comprehensive platform designed to unify the fragmented world of performance marketing. Leveraging AI-powered solutions, Marin Software empowers both brands and agencies to take control of their marketing efforts, maximizing results across various ad platforms. Whether you need to collect and analyze marketing data, forecast performance, or automate workflows, Marin Software provides the tools you need to elevate your performance marketing strategy.

Features

Marin Software offers a range of features tailored to meet the needs of performance marketers:

  • Collect, Understand, & Share Marketing Data: Collect marketing data, align offline conversions, analyze with AI, and export to any platform.
  • Maximize Results Across Ad Platforms: Forecast performance with AI, allocate spend, manage budgets, and pace to target.
  • Automate & Manage Ad Platforms at Scale: Create and manage campaigns, automate workflows with AI, customize with scripts, and increase team output.
  • Managed Services: On-demand marketing support for setting up ad platform accounts or covering team shortages.

Use Cases

Marin Software is versatile and can be used in various scenarios:

  • Brands and Agencies: Ideal for both brands and agencies looking to take their performance marketing to the next level.
  • Data Collection and Analysis: Perfect for collecting, understanding, and sharing marketing data across multiple platforms.
  • Budget Management: Helps in forecasting performance, allocating spend, and managing budgets efficiently.
  • Campaign Automation: Suitable for automating and managing ad platforms at scale, increasing team productivity.
  • On-Demand Support: Provides managed services for setting up ad platforms or covering team shortages.

Pricing

Marin Software offers three distinct plans to cater to different needs:

Plan Price Features
Connect $500+/mo 5 Data Sources, Month-to-Month Contract, 90 days Backfill
Ascend Custom Unlimited Data Sources, 12 months Contract, 365 days Backfill
One Custom Unlimited Data Sources, 12 months Contract, 365 days Backfill, Advanced Features

Each plan includes unlimited object limits (campaign/keywords), unlimited users, and various levels of data retention and refresh rates.

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