Search Ads 360 (SA360) News

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Looker Studio Expands SA360 Connector with New Cart Conversion Fields

Looker Studio Expands SA360 Connector with New Cart Conversion Fields

Google has enhanced the New Search Ads 360 (SA360) connector in Looker Studio with additional cart c...

Google Cloud
Google Cloud

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Microsoft Automated Bidding Now Available in Search Ads 360 Bid Strategies Trending ️‍🔥

Microsoft Automated Bidding Now Available in Search Ads 360 Bid Strategies

Search Ads 360 now supports Microsoft automated bidding, allowing real-time bid optimization. Integr...

Google
Google

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Automate Your GA4 Audit - Say Goodbye to Manual Checks!

Automate Your GA4 Audit - Say Goodbye to Manual Checks!

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Get a comprehensive GA4 audit report with a customized action plan in minutes. +40 pages, 100 featur...

GA4 Auditor
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Looker Studio Sunsets Old Search Ads 360 Connector, Users Must Switch to New Version

Looker Studio Sunsets Old Search Ads 360 Connector, Users Must Switch to New Version

Looker Studio has finalized the deprecation of its Search Ads 360 connector, announced on April 2, 2...

Google Cloud
Google Cloud

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Expert's Perspective on Google Marketing Live 2024 Trending ️‍🔥

Expert's Perspective on Google Marketing Live 2024

6 months ago

Google Marketing Live 2024 announced several updates. Ads are being tested in AI Overviews for U.S. ...

Ginny Marvin Annelies Pijffers
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Google AI Enhances Ad Creativity: Exciting New Features Revealed at Google Marketing Live Trending ️‍🔥

Google AI Enhances Ad Creativity: Exciting New Features Revealed at Google Marketing Live

6 months ago

Google AI is transforming ad creativity and performance. It assists in scaling creative production a...

Google
Google

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Google Ads Benchmarks 2024: New Trends & Insights for Key Industries

Google Ads Benchmarks 2024: New Trends & Insights for Key Industries

6 months ago

The 2024 Google Ads Benchmarks report, analyzing over 17,000 campaigns, reveals that most industries...

Bing Now Tests Clearer Separation of Paid & Free Search Results

Bing Now Tests Clearer Separation of Paid & Free Search Results

6 months ago

Bing, Microsoft's search engine, is testing a clearer distinction between its paid advertisements an...

Boost Your Ads with First-Party Data Onboarding in SA360 Today

Boost Your Ads with First-Party Data Onboarding in SA360 Today

First-party data onboarding with Search Ads 360 (SA360) allows companies to upload their own data to...

SA360 Tests New Retail Media Solution, Expands Network Globally

SA360 Tests New Retail Media Solution, Expands Network Globally

SA360 is testing a new retail media solution. Currently in closed beta, it will soon provide self-se...

Ginny Marvin
Ginny Marvin

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