Google Analytics 4 has introduced a beta version of a new feature called "Conversion Performance". Users need to link their Google Ads Account and select the conversion goal(s) they wish to display. The feature allows users to view conversion performance over time, analyze conversions, and segment by channel groups. This beta feature is potentially an early experiment to gauge its user-friendliness and usability. It can be found under Advertising -> Conversion Performance.
Google Analytics 4 Unveils 'Conversion Performance'
May 09, 2024 at 12:11:24 PM
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Thomas Eccel is a Top Google Ads Creator. Part of Swipe Insight Select, a curated list of top creators.
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