Arpan Banerjee

Arpan Banerjee

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About

Arpan is a seasoned PPC specialist with over a decade of expertise in digital advertising. He excels in Google Ads, eCommerce strategy, Performance Max, YouTube Ads, Display Ads, and Microsoft Advertising. Arpan is skilled in creating effective campaigns, accurate tracking, and insightful analytics. He is dedicated to optimizing online retail presence and exploring various paid platforms. His approach combines data-driven insights with creativity to elevate brands in the digital landscape.

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Google Ads Enhances Performance Max Campaigns with New Video Settings

Google Ads Enhances Performance Max Campaigns with New Video Settings

1 months ago

Google's new feature for Performance Max campaigns focuses on video asset optimization to improve ad...

Automate Your GA4 Audit - Say Goodbye to Manual Checks!

Automate Your GA4 Audit - Say Goodbye to Manual Checks!

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Ensure Accurate Campaign and Conversion Tracking with the Right Tagging Funnel

Ensure Accurate Campaign and Conversion Tracking with the Right Tagging Funnel

4 months ago

Unlock Success with the Right Tagging Funnel! Test campaign click URLs under ads URL test tool in Go...

Revolutionizing Local Marketing with Google Maps Digital Coupons

Revolutionizing Local Marketing with Google Maps Digital Coupons

5 months ago

Shoppers are increasingly seeking promotions, with 45% considering them a top factor in their shoppi...

Google's New Experiment: 'Related to Your Search' Label on Ads

Google's New Experiment: 'Related to Your Search' Label on Ads

6 months ago

Google is experimenting with a new feature labeled "Related to Your Search" on its ads. This latest ...

Maximize Your Advertising Vision with Static and Dynamic Values

Maximize Your Advertising Vision with Static and Dynamic Values

6 months ago

Automated reporting simplifies driving foot traffic with no extra steps post-volume threshold. Stati...

Google Ads and WhatsApp Integration Launched, Beta Testing Underway Trending ️‍🔥

Google Ads and WhatsApp Integration Launched, Beta Testing Underway

6 months ago

New Google Ads and WhatsApp integration with message assets is now available. Beta testing is ongoin...