Google Merchant Center has introduced a significant update to its return policy settings, adding a new option that allows merchants to accept returns of "New and slightly used products." This change is ideal for open-box or minimally used items, providing greater flexibility beyond the previous restriction to brand-new items. The update enhances customer satisfaction by accommodating a wider range of return conditions, which can improve inventory turnover. Additionally, it boosts customer confidence by clearly communicating that gently used items are eligible for return, potentially increasing trust and conversion rates.
