Heidi Sturrock

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Google Merchant Center lets you target promos by audience for better results

7 months ago

Google Merchant Center now lets you target promotions to specific audiences, like new customers or by location. This allows tailored offers instead of sending promos to all shoppers. Examples include offering 20% off to new shoppers only, protecting margins for repeat buyers, and running region-specific discounts without affecting other areas.

Google Ads, Run by an AI Agent

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Markifact is a no-code marketing automation platform that lets users create AI-driven workflows for automating marketing tasks. Users can trigger workflows, connect apps, and track performance through a visual interface. The platform offers pre-built templates, integrates with various marketing tools, and supports team collaboration.