Amazon has officially announced the "Prime Big Deal Days 2024," set to occur on October 8-9. This exclusive shopping event offers sellers a prime opportunity to boost their Q4 sales. The event will feature significant discounts on a wide range of products, including electronics, home goods, kitchen gadgets, fashion, and toys.
Key Details
- Event Dates: October 8-9, 2024
- Start Time: October 8 at 3 a.m. ET (12 a.m. PT)
- Duration: Two days
This is the third instance of Amazon holding two Prime Day events in a single year, a practice that began in 2022. Last year's October sale was renamed from "Prime Early Access Sale" to "Prime Big Deal Days" and took place on October 10-11, 2023.
Benefits for Prime Members
- Early Access: Prime members get early access to major savings, allowing more time to shop and save during the holiday season.
- Exclusive Deals: Discounts are available only to Prime members.
- Additional Perks: Prime membership, available for $14.99 a month or $139 a year, includes benefits like free shipping, Prime Video streaming, Amazon Music access, Grubhub+ membership, prescription discounts, and more.
Sellers are encouraged to optimize their listings and prepare PPC strategies to maximize their success during this event.
Amazon's "Prime Big Deal Days" provides a valuable opportunity for both shoppers and sellers, offering exclusive deals and significant savings just in time for the holiday season.