Amazon has launched Amazon Autos, enabling customers in 48 U.S. cities to browse, order, and buy new Hyundai vehicles online from local dealerships. The service offers a seamless experience with transparent pricing, financing options, and trade-in evaluations. Customers can complete purchases and schedule pickups at dealerships. Amazon plans to expand to more brands and cities next year, providing dealers with a new sales channel to enhance customer relationships.
Amazon Web Services (AWS) announced Nova, a new family of multimodal generative AI models, at its re:Invent conference. The Nova family includes four text-generating models: Micro, Lite, Pro, and Premier, with the latter available in early 2025. Integrated with Amazon Bedrock, these models support text, image, and video inputs, offering cost-effective and fast solutions for various tasks.
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Amazon has launched Amazon Haul, a discount store on its mobile app and web browser, to compete with Temu and Shein. The store offers products priced at $20 or less, with most items under $10, and delivery times of one to two weeks. It features fashion, home, lifestyle, and electronics products, all backed by Amazon’s A-to-z Guarantee. Customers can enjoy additional savings on larger orders, and free returns are available for purchases over $3.
Prime Video's X-Ray Recaps is a generative AI feature offering brief, personalized summaries of TV shows. It helps viewers catch up on missed plot points without rewinding or searching online, minimizing spoilers. Powered by Amazon Bedrock and SageMaker, it analyzes video segments and subtitles to generate concise descriptions. X-Ray Recaps can be accessed anytime during playback or from the Prime Video detail page.
Amazon has introduced five new visual search features: visual suggestions showing images while typing, adding text to image searches, a 'More Like This' feature to find similar products, product videos in search results, and a 'Circle to Search' tool to isolate items within an image. These innovations aim to make shopping faster and more enjoyable, contributing to a 70% increase in visual searches year over year.
Amazon Ads launched a new AI-powered Video generator enabling advertisers to create visually rich video ads quickly and at no extra cost. It uses a single product image to generate custom videos highlighting a product's features. Additionally, Amazon introduced a live image capability for animated campaign images. These tools aim to overcome time and cost barriers in video marketing, responding to consumer demand for more video content from brands.
Amazon has launched Project Amelia, a generative AI-based selling assistant built using Amazon Bedrock. It provides tailored business insights to boost productivity and drive seller growth. Project Amelia offers knowledge-based answers, status updates, and issue resolution, helping sellers manage their businesses efficiently. Initially available in beta for U.S. sellers, it will expand to other countries and languages later this year.
Amazon Prime Big Deal Days 2024 is set for October 8-9, offering exclusive deals for Prime members. The event features discounts on brands like LEGO, Samsung, Disney, and more. Prime members can enjoy early holiday savings on various products, including electronics, fashion, and home essentials. New deals will be available frequently. Non-members can join Prime to access these benefits.
Amazon's Prime Big Deal Days returns this October, offering early holiday deals exclusively for Prime members in 19 countries. Prime membership provides fast, free delivery, significant savings, and access to exclusive events. Additional benefits include streaming services, grocery delivery, discounted prescriptions, and more. Membership costs $14.99 monthly or $139 annually, with discounts for young adults, students, and government assistance recipients.
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