7 ways to use generative AI in PPC

April 09, 2024 at 1:02:18 PM

7 ways to use generative AI in PPC

Summary

The article provides seven practical tips for incorporating generative AI into PPC. These include using AI for copywriting, keyword research, account structure building, content creation, language translation, audience research, and display placements. However, it emphasizes the need for a balance between human and machine-based decisions, cautioning against relying solely on AI for the final product. The article also highlights the importance of detailed prompts for effective AI output.

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