Google Ads Scripts to End Support for Ad Customizers in Expanded Text Ads by July 2025

June 26, 2025 at 12:41:04 AM

TL;DR Starting July 14, 2025, Google Ads scripts will throw errors for requests related to ad customizers for expanded text ads and feed-based legacy ad extensions. Requests for Ad Customizer entities will return sunset errors, as these have been read-only since 2022 and removed from the Google Ads API in the v19 release. Legacy ad extensions will also be removed, and methods for accessing them will throw errors. Users should migrate to asset-based extensions.

Google Ads Scripts to End Support for Ad Customizers in Expanded Text Ads by July 2025

Starting July 14, 2025, Google Ads scripts will generate errors for requests related to ad customizers for expanded text ads and feed-based legacy ad extensions.

Ad Customizer Changes

Requests involving Ad Customizer entities, such as AdsApp.AdCustomizerSource or AdsApp.newAdCustomizerSourceBuilder, will return sunset errors. These entities have been read-only since their deprecation in 2022 and have not been served on any ads since May 2024. They were completely removed from the Google Ads API in the v19 release.

Ad Extension Changes

Feed-based Ad Extensions were sunset in 2022 in favor of asset-based extensions. Users were encouraged to migrate or were automatically migrated, retaining access to legacy functionality via withOnlyLegacy() methods. The withOnlyUpgraded() method was introduced to utilize only upgraded asset-based extensions. From July 14, 2025, legacy functionality will be eliminated, causing withOnlyLegacy() methods to throw sunset errors. The withOnlyUpgraded() methods will issue a warning, as specifying asset-based extensions will no longer be necessary.

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