
LinkedIn Introduces Post Send and Save Data for Enhanced Content Planning
6 days ago
LinkedIn is introducing new analytics features: “Saves” and “Sends.” Saves track how many users bookmark a post, providing insights into what content is valued by the audience. Sends indicate how often a post is shared via private messages, reflecting rising engagement through direct messaging. These metrics will enhance content performance tracking and inform future strategies for creators and brands on the platform, which has 1.2 billion members.