March 13, 2024 at 11:17:33 AM
I have 2 theories why Google Ads outperforms Microsoft Ads. Firstly, Google's AI is considered superior due to its vast data resources and pioneering role in modern AI. Secondly, Google is the king of data, it has access to large amounts of data from various products like Search, YouTube, Gmail, and more. Microsoft lacks this data wealth. However, Microsoft Ads can sometimes perform better due to lower competition or Bing's user demographic
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