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Webinar: Advanced Product Bucketing for Performance Max
Date: May 28, 2024
Speaker: Ruben Runneboom, Google Ads & eCommerce Expert
Reading Time: 4 min
Overview
Join the Next Level eCommerce webinar on June 12th at 15:30 to learn advanced strategies for Performance Max campaigns. Ruben Runneboom will guide you on transitioning from reactive to proactive strategies, leveraging performance and first-party data for better results.
Key Insights
- First-party Data: Learn the importance of using first-party data to enhance campaign setup for faster and more efficient results.
- Proactive Strategies: Move away from traditional product bucketing based on historical performance to a proactive approach.
- Beyond Profitability: Manage multiple indicators beyond profitability, such as reducing returns.
What You Will Learn
- Leveraging First-party Data: Enrich your campaign setup for precise targeting and faster goal achievement.
- Point System Setup: Implement a point system to effectively segment your campaigns.
- Optimizing Campaign Structure: Gain insights into optimizing your campaign structure.
About the Speaker
Ruben Runneboom is a Google Ads & eCommerce Expert and Co-owner of Taskforce Agency. With a decade of experience at leading agencies in the Netherlands, he focuses on innovation and quality assurance, specializing in automation and data warehousing.
About Next Level eCommerce
Channable’s experts, Jochem Timmers and Jules Steultjens, host a series of exclusive webinars interviewing industry professionals. These 30-minute sessions offer practical tips and best practices on various eCommerce topics such as PPC, social commerce, and performance.
Upcoming Webinars
- Mastering Dynamic Feed-Based Campaigns
- Amazon Ads: Drive Efficiency with Sponsored Products
- 5 Trends to Know About the Future of AI in eCommerce
Registration
Don't miss the opportunity to transform your Performance Max strategy. Register now for actionable strategies and real-world examples to enhance your eCommerce operations.
Additional Information
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