Google Ads has introduced a Tree Table View option in Reports, enhancing performance analysis with a more structured layout. This new feature allows users to view data hierarchically, making it easier to drill down into segments. An example layout includes:
- Campaign:
- Campaign Status: Activated
- Ad Group Status: Activated
- Campaign Type: Search
- Subtype: All Features
This format improves data readability and saves time during reporting.
Key Benefits
- Organized overview of multi-level dimensions
- Faster insight discovery across segments
- Better structure for performance breakdowns
To try the new feature, navigate to Reports > (optional: Generate Report, if you have the beta) > switch table to > Tree Table View.
