April 08, 2024 at 11:48:50 AM
Google is experimenting with a sticky sponsored label feature in its search results. As users scroll down past various Google Ads, the sponsored labels remain visible. However, these labels disappear when users reach organic or free listings, only to reappear when they scroll back to the Google Ads. This feature, currently seen only on mobile, was spotted by Gagan Ghotra, who shared a video of it in action.
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