Trawling through SQR reports can be tedious. Stacey Wacker proposed comparing keywords and search terms using n-grams and a 'compare' bubble chart from an existing Performance Max script.
Key Points:
- The script compares keywords and search terms using n-grams.
- A 'compare' bubble chart is used for visualization.
- The script is open to improvements, such as adding match types.
- Inspired by Digital Download from @digitalsamiam, a chart tracking the average number of words in search queries over time was added.
The script link is available on GitHub, and feedback is encouraged.