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5 hours ago
Facebook is ending its Gaming Creator Program in 2026, with dedicated partner support ending on October 31, 2025. Creators can still use monetization tools until the program ends and are encouraged to explore other earning options like Content Monetization and Facebook Subscriptions. The program helped creators build careers and communities through live streaming on Facebook Gaming.
5 hours ago
YouTube has introduced the brand pulse report, linking organic success to paid media effectiveness. This report offers a unified view of a brand's presence on YouTube, utilizing AI to assess both paid and organic content. It features metrics like Total Unique Viewers and % Share of Watch Time, illustrating how paid ads can enhance organic views. Brands can leverage these insights for better content strategies. The report is currently available for select advertisers.
Markifact is a no-code marketing automation platform that lets users create AI-driven workflows for automating marketing tasks. Users can trigger workflows, connect apps, and track performance through a visual interface. The platform offers pre-built templates, integrates with various marketing tools, and supports team collaboration.
Meta AI has introduced Hindi and Portuguese for reel translations, enhancing global accessibility. Following English and Spanish, creators can now translate and dub their content in these languages. The service is free for Facebook creators with 1,000 followers and all public Instagram accounts in eligible regions. Meta AI mimics the creator's voice for authentic translations and provides options for users to manage their language preferences.
5 hours ago
Google added Google-NotebookLM to its list of user-triggered fetchers based on feedback. This user-agent requests individual URLs provided by NotebookLM users as sources for their projects.
Google AI Mode in Search is now available in over 200 countries and territories, including 35 new languages and 40 new regions, expanding access globally. Powered by advanced Gemini models, it offers enhanced natural language understanding and multimodal capabilities, enabling users to ask complex questions in their preferred language. Users engage with longer, deeper queries, and the rollout continues over the next week.
5 hours ago
Google Ads is discontinuing the call-only ad format, requiring API users to switch to Responsive Search Ads (RSAs) with call assets. This change aims to enhance campaign performance using machine learning. Starting January 2026, new call-only ads cannot be created through the API, while existing ones will remain until February 2027. Users should update their API integrations and migrate to RSAs to benefit from improved performance and ensure a smooth transition.
1 days ago
Google is replacing the Ad Networks blocking control in AdSense with a new Authorized Buyers control starting November 6, 2025. This new control excludes inactive, test, and DV360 ad networks. Existing blocked networks stay unchanged, and new authorized buyers are allowed by default. The Authorized Buyers page offers better visibility and control. Management moves from Ad review center to the new page after launch.
1 days ago
Starting October 8th, Facebook will allow advertisers to allocate up to 5% of their spend to excluded placements to enhance performance. This feature offers flexibility without fully removing placements. Advertisers must use new API endpoints to set these limits, as the default behavior remains unchanged. Advantage+ placements are still recommended for optimal performance. This feature applies to Sales and Leads objectives, enabling partial delivery to specific placements.
1 days ago
Facebook launched Graph API v24.0 and Marketing API v24.0, introducing updates such as enabling dynamic media by default for Advantage+ catalog ads, requiring developers to opt out if desired. New features include limited spend on excluded placements, ad set budget sharing, and stricter custom audience restrictions. The video feeds ad placement is discontinued. Developers must update integrations before deadlines to ensure compliance and performance.
