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Gmail launches Gemini AI features with summaries Help Me Write and AI Inbox

15 hours ago

Google is updating Gmail with Gemini-inspired AI features to improve inbox management by 2026. AI Overviews summarize email threads and answer questions in natural language, free for summaries and paid for Q&A. Help Me Write, Suggested Replies, and Proofread assist with drafting and polishing emails, some free and some paid. AI Inbox filters clutter to highlight important emails and tasks with privacy protections.

Meta Ads adds Conversion Count breakdown for first and repeat conversions

15 hours ago

Meta Ads

Meta Ads' new 'Conversion count' breakdown shows 'First conversion' and 'All other conversions' within one attribution setting, useful for campaigns with multiple user conversions. It creates two rows at campaign, ad set, and ad levels, clarifying conversion data without comparing attribution windows. This helps analyze if Meta prioritizes new converters when optimizing for 'First conversions'. The feature is in Ads Manager's 'Breakdown' menu.

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Meta Updates Ads Insights Async API with Enhanced Error Messaging

15 hours ago

Meta Ads

Meta is enhancing error reporting for the Ads Insights Async API GET {AD_REPORT_RUN_ID} endpoint to improve developer experience. With Graph API version V25.0 on Feb 18, 2026, detailed error information will be provided for failed asynchronous reports. New fields will include error_code, error_message, error_subcode, error_user_title, and error_user_msg. Developers should ensure compatibility with these updates.

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ChatGPT Health launches to offer secure personalized health insights and support

1 days ago

ChatGPT

OpenAI introduces ChatGPT Health, a secure experience combining personal health data with ChatGPT to help users manage health. It connects medical records and wellness apps for personalized advice, with strong privacy protections like encryption and data isolation. Developed with physicians, it supports health management without replacing care. Access begins with a waitlist, initially in the U.S. and on iOS.

Google adds Call Assets to Vehicle Ads for faster dealer calls and leads

1 days ago

Google Ads

Google now includes Call Assets in Vehicle Ads, allowing direct calls to dealers and faster lead generation. This enhancement is significant for automotive advertisers as Vehicle Ads target bottom-of-funnel demand, and adding click-to-call improves user conversion.

Google Ads API Ends Support for New Session Attributes and IP Address Data

1 days ago

Google Ads

Starting February 2, 2026, the Google Ads API will no longer accept new adopters of session attributes or IP address data for conversion imports. Developers should transition to the Data Manager API, which supports these features. Existing users can continue using the Google Ads API until they migrate. An error may occur if session attributes or IP addresses are included in requests, requiring developers to update their code.

WhatsApp Introduces Member Tags, Text Stickers and Event Reminders for Group Chats

1 days ago

WhatsApp has launched new features for group chats: member tags, text stickers, and event reminders. Member tags let users define their roles, useful in larger chats. Text stickers allow users to turn any text into a sticker and add it directly to sticker packs. Event reminders help participants remember important dates for group events. These updates complement existing features like large file sharing and voice chats.

Google Tag Gateway launches one-click Google Cloud Platform integration beta

2 days ago

Tracking Google Tag Manager

Google Tag Gateway is launching a Google Cloud Platform integration in beta, allowing one-click deployment using an External Application Load Balancer and backend service routing. This setup hosts Google's tagging tech on a first-party domain, improving resistance to tracking prevention and ad blockers. Previously, Cloudflare was the only automated option. More details and documentation are expected as the feature rolls out.

Reddit Launches Max Campaigns Beta for AI-Powered Ad Performance and Audience Insights

2 days ago

Reddit Ads

Reddit's Max campaigns beta use AI and Reddit Community Intelligence™ to automate ad targeting, creative selection, placements, and budget allocation, improving performance and simplifying setup. Early tests showed lower costs and more conversions. It offers AI-generated creative assets and Top Audience Personas, an AI-driven tool combining campaign data with Reddit's community signals. The beta launches to select advertisers with wider access soon.