Walmart Connect Launches Display Self-Serve Ads for Enhanced Brand Targeting
25 days ago
New Walmart Connect's Display Self Serve (DSS) ads platform is changing how brands connect with shop...
About
Joe is a data enthusiast with an engineering background and entrepreneurial spirit. He began his Amazon journey in 2014 selling molecular model kits. Teaming up with Matt Wiklund, they developed tools to optimize Amazon Ads. Since 2017, Ad Advance has grown, offering ad management for Amazon Sponsored Ads, Amazon DSP, and Google. Their in-house software and expert team serve medium-large Amazon sellers and ecommerce companies, even those not on Amazon.
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Amazon Tests New Design for Sponsored Brand Creatives, Highlights Visual Appeal
1 months ago
Amazon is testing a new design for Product collection Sponsored Brand (SB) campaigns, featuring a ne...
Amazon Sponsored Products Top of Search Ads Now 39% More Effective Year Over Year
1 months ago
Joe Shelerud, CEO at Ad Advance, highlights that Amazon's Sponsored Products Top of Search ads are n...
Amazon Ads Expands Content and Ad Placements, Engages 175 Million Users
1 months ago
Amazon Ads is investing heavily in diverse content to boost Prime subscriptions and ad placements. T...
Brand Analytics: New "Cart Abandoners" Metric
1 months ago
Brand Analytics has introduced a new metric called 'cart abandoners'. This metric identifies custome...
New Sponsored Brands Creative Format Now Showcasing Multiple ASINs and Brand Stores
2 months ago
A new creative format for Sponsored Brands is now available. This format includes a header that show...
Amazon's DSP Introduces Game-Changing Subscribe & Save Lookalike Audiences Feature
2 months ago
Amazon's DSP now features Subscribe & Save Lookalike Audiences, a new targeting capability. This is ...