Walmart Connect News & Updates for July 2025

Walmart Connect Launches Display Self-Serve Ads for Enhanced Brand Targeting

1 years ago

New Walmart Connect's Display Self Serve (DSS) ads platform is changing how brands connect with shoppers. This self-serve option recently rolled out. DSS is similar to Amazon's Sponsored Display, offering audience targeting on Walmart.com and the app with more control over frequencies, lookbacks, custom audiences, and exclusions. DSS ads feature visual elements and unique placements, enhancing targeting with proprietary data on shopper behavior.

Walmart Launches Digital Landscapes to Track Shopper Behavior and Optimize Marketing

1 years ago

Retail Media Walmart Connect

New Digital Landscapes by Walmart allows suppliers to track online shopper behavior on Walmart.com and the Walmart app. Suppliers can learn where customers start their journey, when they find a product, how products compare in the category, and the customer's path to purchase. They can analyze daily engagement trends and track traffic sources, helping optimize marketing and sales strategies. This aims to increase Walmart's advertising market share.

Google Ads Monthly Slides with AI Insights

Featured

Create professional Google Ads performance reports in Google Slides with AI insights and visualizations. Transform Google Ads data into polished presentations featuring AI-generated insights and custom visuals to impress stakeholders and streamline reporting. Use cases include reducing manual reporting time, presenting insights without design skills, maintaining reporting schedules, identifying trends, and sharing campaign insights for strategic decisions.

Walmart Connect News

Walmart Connect Launches Display Self-Serve Ads for Enhanced Brand Targeting

Walmart Launches Digital Landscapes to Track Shopper Behavior and Optimize Marketing

Google Ads Monthly Slides with AI Insights

FAQs

What are the top Walmart Connect updates I must know about in 2025?

What are the latest Walmart Connect news this month?

What's the best source for Walmart Connect news and updates?

Is there a Walmart Connect newsletter I can subscribe to?