Google is hosting a developer workshop titled Performance Max and the Google Ads API. This virtual event will take place on July 17, 2024, across three regions: Americas, EMEA, and APAC. The workshop aims to provide participants with the knowledge, resources, and support needed to create, manage, and report on Performance Max campaigns using the Google Ads API.
Key Highlights
- Core Features & Business Goals: An overview of the core features and business objectives available in Performance Max campaigns.
- Technical Implementation: Detailed guidance on the technical aspects of setting up and reporting on Performance Max campaigns.
- Interactive Demo: A hands-on session to build a Performance Max interface.
- Best Practices: Tips for configuring and optimizing Performance Max campaigns.
- Experts Panel: A discussion on Performance Max and AI.
Audience
The workshop is designed for both newcomers to Performance Max and those looking to enhance their existing integrations. Various sessions will cater to different experience levels, aiming to boost Google Ads account performance using Google AI.
Interaction
Participants will have the opportunity to engage with the Google Ads API team through live Q&A sessions.
For more details and registration, visit the event site.
