Understanding How Consent Mode Influences Bounce Rate in GA4

March 18, 2024 at 9:18:51 AM - Trending 🔥

Understanding How Consent Mode Influences Bounce Rate in GA4

Summary

Google Analytics' Bounce Rate, the percentage of unengaged sessions, can be influenced by cookie consent. This is discussed in the 'CONSENT MODE V2 Basic means JEOPARDIZES your BUSINESS' post. An infographic illustrates scenarios that can alter the bounce rate. The author queries if implementing Consent Mode, either CoMo V1 or V2, has affected users' Bounce Rate. No difference in bounce rate is expected between CoMo v1 and v2.

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Michele Pisani • Visit Source

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